Social Media

Mining the network - Facebook works out the most popular places on earth from user check-ins
News / Online
Mining the network - Facebook works out the most popular places on earth from user check-ins
By Kevin May | June 20, 2012
Facebook has spent the best part of the past 22 months letting people populate their profile pages with location check-ins made via their mobile devices. Read More
British Airways and the fun Streetview-led Olympics promo - lacks Facebook sharing though
News / Online
British Airways and the fun Streetview-led Olympics promo - lacks Facebook sharing though
By Kevin May | June 19, 2012
British Airways is, in some respects, in a bit of an awkward position - it's the official airline of the London 2012 Olympics, so should be patriotic and all that. Read More
Three questions travel bloggers must address right now
News / Online
Three questions travel bloggers must address right now
By Viewpoints | June 18, 2012
The annual TBEX networking shindig is over and several hundred hopeful travel blogtrepreneurs (*) are heading back down from the rarefied air of Keystone, Colorado. Read More
Summer breezes in with Aviator sunglasses and Instagram at Element Hotels
News / Online
Summer breezes in with Aviator sunglasses and Instagram at Element Hotels
By Dennis Schaal | June 15, 2012
If pictures are indeed worth a 1,000 words, then sharing them on Twitter via Instagram must translate into tons of marketing merit. Read More
Mobile and social marketing for hotels: more similar than you thought?
Webinars / Online
Mobile and social marketing for hotels: more similar than you thought?
By Josiah Mackenzie | June 15, 2012
Many mobile marketing conversations focus on tactics such as applications and mobile web development, but there are other equally important concepts to consider as you plan a strategy. Read More
Hoteliers finally get it - using social media and understanding the guest experience works
News / Online
Hoteliers finally get it - using social media and understanding the guest experience works
By Josiah Mackenzie | June 14, 2012
The guest experience is often mentioned over and over by CEOs and senior hotel executives as the key to success in today’s market. Read More
Estonian Air lets passengers peek and seat via Let Me Think Facebook integration
News / Online
Estonian Air lets passengers peek and seat via Let Me Think Facebook integration
By Linda Fox | June 14, 2012
Estonian Air has opted for a more 'privacy conscious' social seating programme with the launch of Let Me Think Read More
Super-creepy! Privacy in the age of Big Data and personalization in travel
News / Online
Super-creepy! Privacy in the age of Big Data and personalization in travel
By Alex Kremer | June 13, 2012
Earlier this year, I sat on a panel which had the title "Don’t be a supercreep!", covering privacy issues in the era of big data. Read More
Orbitz retains top rank and Travelocity sinks in Glassdoor employee ranking
News / Online
Orbitz retains top rank and Travelocity sinks in Glassdoor employee ranking
By Dennis Schaal | June 12, 2012
Almost any travel tech company these days is looking to recruit the best would-be employees, especially if they are tech professionals. Read More
Tnooz is hiring!
News / Online
Tnooz is hiring!
By Kevin May | June 8, 2012
Here are some simple questions... Read More
Why do consumers follow or like travel brands in social media? For the discounts, alas
News / Online
Why do consumers follow or like travel brands in social media? For the discounts, alas
By Kevin May | June 6, 2012
Social media gurus (is that term trademarked now?) are often telling the industry that the social world is all about engagement with customers and creating communities, etc. Read More
Beek takes a long term view on bringing 3D guides to destinations
News / Online
Beek takes a long term view on bringing 3D guides to destinations
By Kevin May | June 6, 2012
Most travel-related businesses, especially destination marketers, understand that maps and images are two of the significant ways consumers learn about a location. Read More
Gen Y versus corporate travel policy - stalemate in an online travel world
News / Online
Gen Y versus corporate travel policy - stalemate in an online travel world
By Linda Fox | June 1, 2012
Gen Y workers are by definition online, mobile and demanding. So, what’s the problem – a dynamic, flexible and tech savvy workforce has got to be a good thing, hasn’t it? Read More
How to pre-open a hotel [Part Two of Two - distribution, revenue management, sales]
News / Online
How to pre-open a hotel [Part Two of Two - distribution, revenue management, sales]
By Patrick Landman | May 30, 2012
In the first part of this article we discussed tips for pre-opening a hotel, focussing on PR, the website and SEO. Read More
Why imagery is dominating social media in travel in 2012
News / Online
Why imagery is dominating social media in travel in 2012
By Viewpoints | May 29, 2012
This year in social media, imagery – photos and videos – have become one of the most important ways in which brands, in any industry, can communicate with their audiences. Read More
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