Research


Startup Stage Vivere Travel
STARTUP STAGE: Vivere uses AI to curate inspirational content
By Mitra Sorrells | May 30, 2018
 Working with IBM Watson technology, Vivere uses artificial intelligence to easily organize and tag text and visual content about destinations around the world.   Read More
Interview | Startups
How to scale in high-growth online travel
How to scale in high-growth online travel
By Bob Milne - Vacasa | May 22, 2018
Ten years ago, I would have told you that maintaining operational stability while growing at this rate was impossible. Read More
Opinion | Startups
The data says: Global demand growth for Airbnb, TripAdvisor and Agoda
The data says: Global demand growth for Airbnb, TripAdvisor and Agoda
By Viewpoints | April 17, 2018
This is a viewpoint from Gitit Greenberg, director of digital insights at SimilarWeb. If you want to find the most innovative digital growth strategies, one of the best places to look is online t Read More
News | Distribution
Trip by Skyscanner API
Trip by Skyscanner makes its reviews and content available to partners
By Mitra Sorrells | March 30, 2018
Travel brands looking to offer more personalized content and recommendations to customers have a new resource to help them.   Read More
News | Online
Listen up: voice assistants are not quite ready to fly
Listen up: voice assistants are not quite ready to fly
By Marisa Garcia | March 26, 2018
A review of retail trends among US consumers prepared by comScore reveals that voice assistants such as Alexa and Google Home may not be quite ready to help consumers transact in meaningful ways. W Read More
News | Technology
Travelers now prefer travel apps to web for search and booking
Travelers now prefer travel apps to web for search and booking
By Viewpoints | March 13, 2018
This is a viewpoint from David MacHale, digital marketing director, Travelport Digital. Travelers have gone all Shania Twain on us recently. To steal a line from her ‘90s classic, travelers might a Read More
News | Technology
Planes, trains and auto-fill: The future of holiday buying is faster, smarter and simpler
Planes, trains and auto-fill: The future of holiday buying is faster, smarter and simpler
By Viewpoints | February 14, 2018
This is a viewpoint from Sébastien Pichon, industry manager, travel, at Google UK. When it comes to travel, customers have become an impatient bunch. People enjoy a reasonable amount of leisure tim Read More
News | Technology
Trivago ends first year on public markets with 37% revenue jump
Trivago ends first year on public markets with 37% revenue jump
By Mitra Sorrells | February 7, 2018
Hotel metasearch platform Trivago says increased awareness of the brand and strategic TV advertising have helped push annual revenue above €1 billion in 2017 – the first time the Germany-based company... Read More
News | Online
American Express buys Mezi chatbot
AmEx buys Mezi, embraces "do-it-for-me" model
By Mitra Sorrells | January 30, 2018
American Express has acquired artificial intelligence-powered assistant Mezi, which co-founder and CEO Swapnil Shinde says upends the current “DIY” trend of travel search and booking into a... Read More
News | Startups
Google Phocuswright leisure study
Google's three trends to attract leisure travelers
By Mitra Sorrells | January 26, 2018
Google believes leisure travelers are “more curious, demanding and impatient than ever before,” and brands that will win them over are the ones that meet their needs quickly, easily and with... Read More
News | Online
6 stats from Google Travel's latest missive on helping travelers ' in the age of assistance'
6 stats from Google Travel's latest missive on helping travelers ' in the age of assistance'
By Nick Vivion | January 26, 2018
Google Travel has come up with a new term: 'the age of assistance.' This term doesn't refer to traditional customer service, but the multi-layered communications approach required by nearly every bran Read More
News | Technology
Travelport suspends startup accelerator program
Travelport suspends startup accelerator program
By Kevin May | January 24, 2018
Travelport is ending its Accelerator program for travel startups, just short of three years since its launch in the U.S. Read More
News | Startups
What’s driving decision-making for U.S. and Canadian travelers
What’s driving decision-making for U.S. and Canadian travelers
By Mitra Sorrells | January 24, 2018
Another point for Google when it comes to travel planning, with travelers across North America citing search engines as their top source of inspiration, according to a new survey from Expedia Media... Read More
News | Online
travljp content marketing
How content truly is king for a travel search site
By Mitra Sorrells | January 23, 2018
Travel.jp, Japan’s largest travel search site, is drawing eyebrow-raising numbers to its articles and reviews that would make most media companies envious.   Read More
News | Online
Solo travel search tool
New search tool curates packages, pricing for solo travelers
By Mitra Sorrells | January 19, 2018
 Aiming to eliminate the aggravation of too many search results, a new patent-pending software is designed to help solo travelers find what they are looking for quickly and easily.   Read More
News | Online