Phocuswright Research

The supplier shift powering Latin America’s travel growth
News / Online
The supplier shift powering Latin America’s travel growth
By Phocuswright Research | November 10, 2025
Across airlines, hotels, car rentals and intermediaries, the post-pandemic reset is giving way to a new phase of consolidation and innovation in Latin America. Read More
The AI-native edge: What travel can learn from AI-driven companies
News / Startups
The AI-native edge: What travel can learn from AI-driven companies
By Phocuswright Research | November 3, 2025
 Travel companies can get a preview of Phocuswright's report "The AI-Native Edge: Travel Startups 2025." Read More
Middle East travel: Shaping the future through growth and innovation
Opinion / Online
Middle East travel: Shaping the future through growth and innovation
By Shadi Kaddoura - Phocuswright | October 31, 2025
The Middle East’s travel transformation offers both a blueprint and a warning, according to Phocuswright analyst Shadi Kaddoura. Read More
Message received: WhatsApp’s role in travel industry
News / Technology
Message received: WhatsApp’s role in travel industry
By Morgan Hines | October 30, 2025
Travel companies are integrating with WhatsApp to take advantage of its wide user base. Read More
From $1.6T to $1.8T: How global travel will grow, shift, go digital by 2027
News / Online
From $1.6T to $1.8T: How global travel will grow, shift, go digital by 2027
By Phocuswright Research | October 27, 2025
Fueled by digital adoption and steady leisure demand, this new era of travel is marked by structural transformation on multiple fronts. Read More
When travel isn’t first: How economic strains are changing consumer behavior
News / Online
When travel isn’t first: How economic strains are changing consumer behavior
By Phocuswright Research | October 22, 2025
While major trip components continue to be booked at similar rates, the way travelers research, plan and choose is shifting beneath the surface. Read More
The five developments driving the evolution of U.S. OTAs
News / Online
The five developments driving the evolution of U.S. OTAs
By Phocuswright Research | October 13, 2025
Amid cooling domestic demand, U.S. OTAs are adapting to a more competitive and uncertain landscape. Read More
Travel trends in the Middle East: Experiences, Gen Z and technology
News / Online
Travel trends in the Middle East: Experiences, Gen Z and technology
By Abby Crotty | October 7, 2025
According to Phocuswright data, in 2024, the travel market in the Middle East exceeded pre-pandemic levels by 23%, with gross total bookings reaching $101.2 billion. Read More
Momentum and bottlenecks: India’s aviation in focus
News / Distribution
Momentum and bottlenecks: India’s aviation in focus
By Phocuswright Research | October 6, 2025
India has now emerged as the world's third-largest aviation market by passenger traffic. Read More
Hotel chains struggle with AI strategy, independents see fast ROI
News / Technology
Hotel chains struggle with AI strategy, independents see fast ROI
By Marisa Garcia | October 3, 2025
Separate studies from H2c and TakeUp capture perspectives on artificial intelligence usage from more 370 hoteliers worldwide, encompassing luxury chains, mid-market brands and small, independent hotels. Read More
7 powerful shifts driving the Middle East travel boom
News / Online
7 powerful shifts driving the Middle East travel boom
By Phocuswright Research | September 29, 2025
The Middle East has emerged as one of the fastest-growing travel markets globally, supported by proactive government tourism strategies, mega-events and investments in infrastructure. Read More
Exploring the intersection of digital identity and AI in travel
News / Technology
Exploring the intersection of digital identity and AI in travel
By Abby Crotty | September 22, 2025
In the fifth and final installment of The New Age(nts) Trend Series, panelists discussed the future of generative AI, autonomous agents and digital ID in travel. Read More
$407B by 2028? The numbers behind U.S. corporate travel’s new trajectory
News / Online
$407B by 2028? The numbers behind U.S. corporate travel’s new trajectory
By Phocuswright Research | September 22, 2025
 Phocuswright’s "U.S. Corporate Travel Landscape 2025: Market Size, Policy and the Impact of AI" report captures the forces that will define success for travel leaders. Read More
Growth without lift in China’s $151.8B travel market
News / Online
Growth without lift in China’s $151.8B travel market
By Phocuswright Research | September 15, 2025
Phocuswright takes a closer look at China’s travel market, which advanced 5.5% in 2024 to reach $151.8 billion. Read More
Study tracks how travel shoppers use Google’s AI Mode
News / Technology
Study tracks how travel shoppers use Google’s AI Mode
By Abby Crotty | September 9, 2025
A small behavioral study from Propellic examined how travelers interact with Google AI Mode and why travel marketers need to adjust. Read More
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