Phocuswright Research

News / Online

By Phocuswright Research | February 18, 2022

The demographics of the New Nomad population illustrate that many of the previously held assumptions about digital nomads are outdated. Read More

News / Distribution

Top drivers of conversion for short-term renters

By Phocuswright Research | February 14, 2022

Even regular short-term rental (STR) users are likely to have a hybrid consideration set, comparing rental options alongside hotels. Read More

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News / Distribution

VIDEO: The continued rise of short-term rentals

By PhocusWire | February 2, 2022

Short-term rentals emerged as a pandemic success story with a flood of new category users and soaring demand. But big questions remain. Read More

News / Online

The rapid growth of online travel in five charts

By Phocuswright Research | December 10, 2021

Phocuswright’s managing director Pete Comeau presents five charts in three minutes that show the growth of online penetration into the sector. Read More

News / Online

Ten things to know about the short-term rental traveler

By Phocuswright Research | November 1, 2021

Everything to know about the short-term rental traveler, including who they are, their unique perspectives and lodging consideration sets. Read More

News / Startups

VIDEO: State of travel startups 2021

By PhocusWire | October 28, 2021

Ahead of the release of the full 2021 report, Mike Coletta, Phocuswright's manager for research and innovation, outlined some early findings at this week's PhocusWire Pulse event. Read More

News / Online

Where does Gen Z like to travel and stay?

By Phocuswright Research | October 27, 2021

Understanding Gen Z’s unique spend patterns, planning preferences, travel interests and trip types allows companies to adapt their approach to this audience accordingly. Read More

News / Online

The Phocuswright Conference 2021 - a renaissance is here

By PhocusWire | October 18, 2021

Business leaders now have some choices to make - decisions and shifts in strategy that will help shape travel for the years ahead in both positive and fundamental ways. Read More

News / Online

Majority of travelers prefer flexible booking

By Phocuswright Research | October 13, 2021

Several behaviors, preferences and expectations shifted in the age of COVID, as travelers had to acclimate to travel in the most unusual state of the world. Read More

News / Online

VIDEO: The state of short-term rental startups

By PhocusWire | October 11, 2021

What has COVID-19 done to the scene? Are opportunities still there for newbies to consider, and will investments continue to roll in? Read More

News / Online

Rebuilding growth a priority, so is reviving Southeast Asia's pre-pandemic dynamism

By Phocuswright Research | September 29, 2021

Mirroring developments throughout the Asia Pacific region, innovation in digital technology will boost the travel recovery in Southeast Asia, particularly among younger demographics. Read More

News / Online

Big Asia Pacific travel market developments to know

By Phocuswright Research | September 20, 2021

The road to recovery is long and varies by market, especially as the more contagious Delta variant of the virus wreaks havoc across the region in 2021, hampering travel recovery. Read More

News / Online

Key developments in the Russia online travel market

By Phocuswright Research | September 13, 2021

Whether using online or offline distribution channels, Russians are rediscovering the tourism gems that their homeland offers, despite the pandemic restrictions. Read More

News / Online

Gen Z travelers are a breed of their own - so take note

By Phocuswright Research | September 6, 2021

On the surface, Gen Z appears like a less opportune, near-term audience - they earn less, are more price-sensitive, and travel is not currently as important to them as for other generations. Read More