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PhocusWire's in-depth coverage of the intersection of travel, tourism and hospitality with the web, featuring news, analysis, interviews, research and more.

News / Online

Where are Google's travel search ambitions?

By Kevin May | November 17, 2017

It’s beginning to feel like a different era when Google bought ITA Software in 2010 for $700 million.... Read More

News / Online

Sojern likes Adphorus to fully understand the path-to-purchase

By Martin Cowen | November 17, 2017

Travel-focused ad tech firm Sojern has bought Facebook (and Instagram) marketing partner Adphorus for... Read More

News / Online

Sojern acquires Adphorus to grow Facebook reach

By Jill Menze | November 16, 2017

Sojern announced it has acquired ad tech company Adphorus to grow its opportunities on Facebook.... Read More

News / Online

Airbnb acquires Accomable to aid travelers with disabilities

By Bernadette Giacomazzo | November 16, 2017

Adding to its portfolio, Airbnb announced today that it has acquired Accomable, a platform designed to... Read More

News / Online

VIDEO: Being hyper-competitive in an emerging market

By Kevin May | November 16, 2017

MakeMyTrip has seen it all in its home market of India - but the sector is changing rapidly.... Read More

News / Technology

Musings from digital travel experts on key content shifts

By Linda Fox | November 16, 2017

Travel marketers might want to brush up their video skills as the shift to the medium, and how it is... Read More

News / Distribution

Bleisure travel trend goes north for US business travelers

By Marisa Garcia | November 16, 2017

US business travelers are increasingly attracted to the prospect of adding a few days of leisure to... Read More

News / Online

New Expedia report explores rise of “bleisure” travelers

By Bernadette Giacomazzo | November 15, 2017

A new study suggests that bleisure trips are on the rise—and hotels can capitalize on the trend.... Read More

News / Distribution

Keeping US tourism great - execs assess Trump’s impact on travel

By Kerry Medina | November 15, 2017

Discussing the impact of any US president’s administration on the travel industry typically doesn’t... Read More

News / Distribution

Room for growth in airline conversion rates

By Marisa Garcia | November 15, 2017

Could do better is the conclusion of a Diggintravel study of Conversion Rate Optimization (CRO)... Read More

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News / Finance

Ixigo acquires majority stake in Brevistay to expand hotel business

News / Technology

PhocusWire's travel tech news briefs: Airbnb, Yotel, IHG and more...

News / Online

Inside the Philippines’ most overlooked $36B digital market

News / Technology

Expedia Group chairman Barry Diller says AI won't replace humans

News / Technology

Architecture, pace, culture: Navigating travel's AI transition

September 9, 2025

Precision and predictability for travel marketing: Essential visitor intelligence to drive growth

In partnership with Zartico, this video series explores the latest trends and delivers practical... Read More

August 19, 2025

Get real: The power of combining AI with authentic intelligence

Chris Hemmeter from Thayer Investment Partners outlines his thoughts on the importance of balancing AI... Read More

May 6, 2025

Changing traveler patterns, evolving customer needs drive demand for travel insurance

Travel protection is bringing peace of mind for travelers and positive rewards for suppliers.... Read More