Online Travel Agency

PhocusWire's in-depth coverage of online travel agencies, featuring news, analysis, interviews, research and more on the brands and their strategies, executives and positions in the market.

The Phocuswright Conference 2025 Launch Innovator: Vio.com
Interview / Online
The Phocuswright Conference 2025 Launch Innovator: Vio.com
By PhocusWire | December 17, 2025
According to Vio.com founder and CEO Oz Har Adir, the platform "turns price volatility into a value creator." Read More
Travel's movers, shakers and newsmakers in 2025
News / Online
Travel's movers, shakers and newsmakers in 2025
By PhocusWire | December 17, 2025
PhocusWire names its 2025 newsmakers, spotlighting the companies and individuals behind the most significant moves. Read More
How Europe’s rail renaissance is reshaping modern mobility
From Our Partners / Online
How Europe’s rail renaissance is reshaping modern mobility
By PhocusWire | December 16, 2025
What was once viewed as a traditional, even old-fashioned, mode of transport is now being seen as the backbone of modern travel. Read More
Why travelers are 'defecting' from a preferred airline, hotel or OTA
News / Online
Why travelers are 'defecting' from a preferred airline, hotel or OTA
By Phocuswright Research | December 16, 2025
Wanting to try something new is a top justification for using non-go-to brands within the last year across a variety of travel verticals according to Phocuswright Research. Read More
The revenue pivot: Why real-time relevance is the key to incremental value in travel
From Our Partners / Online
The revenue pivot: Why real-time relevance is the key to incremental value in travel
By Anand Shah - Rokt | December 15, 2025
Travel brands must deliver the right offer to the right traveler at the exact moment they’re most ready to buy. Read More
How Expedia Group believes AI can improve digital travel marketing
News / Technology
How Expedia Group believes AI can improve digital travel marketing
By Morgan Hines | December 12, 2025
AI-supported travel marketing can work—as long as it still has a human touch, according to Rob Torres of Expedia Group. Read More
TravelAI acquires OwnerDirect.com to expand in North America
News / Online
TravelAI acquires OwnerDirect.com to expand in North America
By Abby Crotty | December 11, 2025
Owner Direct was initially founded in 1987 and has been using the OwnerDirect.com domain commercially since 1994. Read More
Booking Holdings' Rob Ransom on AI's role in online travel
News / Online
Booking Holdings' Rob Ransom on AI's role in online travel
By Linda Fox | December 11, 2025
Booking Holdings' chief strategy officer Rob Ransom discusses OTA value, marketing in the age of AI and growth across the portfolio. Read More
Phocuswright releases Travel Forward report for 2026
News / Online
Phocuswright releases Travel Forward report for 2026
By PhocusWire | December 10, 2025
The year-end, forward-looking report outlines global travel trends for 2026 and beyond. Read More
Expedia Group to expand tours and activities business with Tiqets acquisition
News / Online
Expedia Group to expand tours and activities business with Tiqets acquisition
By Abby Crotty | December 10, 2025
The deal is expected to close in the first quarter of 2026, the OTA said. Read More
Amazon vs. Perplexity: The lawsuit that matters in travel
Opinion / Technology
Amazon vs. Perplexity: The lawsuit that matters in travel
By Mario Gavira | December 10, 2025
Mario Gavira outlines the possible rulings in Amazon's lawsuit against Perplexity and what each could mean for OTAs, metasearch and travel suppliers. Read More
Bookings Holdings CFO on creating a 'vertical' agentic experience
News / Online
Bookings Holdings CFO on creating a 'vertical' agentic experience
By Linda Fox | December 9, 2025
Booking Holdings sees opportunity in consumers being able to keep their travel within one "agentic experience environment." Read More
The hotel perspective: OTA's AI partnerships
News / Distribution
The hotel perspective: OTA's AI partnerships
By Morgan Hines | December 8, 2025
Hospitality industry stakeholders weigh in on hotel distribution: Who is likely to win in an AI era? Read More
PhocusWire's weekly travel tech news briefs: SiteMinder, United Airlines, Klook and more...
News / Technology
PhocusWire's weekly travel tech news briefs: SiteMinder, United Airlines, Klook and more...
By PhocusWire | December 5, 2025
Here's our roundup of the people, product and partner news from the global travel industry this week. Read More
Hotel booking ‘front door’ is changing with AI
News / Distribution
Hotel booking ‘front door’ is changing with AI
By Morgan Hines | December 5, 2025
Industry stakeholders believe that suppliers will benefit with AI becoming a ‘front door’ for hotel discovery. Read More