Looks like everyone wants to capture a bit of the vibe surrounding the London 2012 Olympics, not least Travelport which released a video this week to plug its Smartpoint agent app.
But did Travelport opt for a series of slow-motion shots of sports men and women looking inspired by the glory of London's festival of sport, backed by soaring music and cut-aways to overly-emotional spectators?
Of course not.
Travelport says the clip was created using a team of stuntmen, rather than enlisting eager staff or members of its senior executive team.
Some observers are not so sure, however, especially as the poor chap in the purple shirt bears a slight resemblance to chief commercial officer and the public face (at least until he smashed it into a desk) of Smartpoint, Kurt Ekert.
Unfortunately it appears Travelport's hurdling team is almost as good as Great Britain's ongoing, baton-fumbling efforts in the sprint relay :)