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The power of the long tail uses content AND data

By PhocusWire | June 24, 2015

Too many brands are focused on vanity terms and overlooking the long tail opportunity.... Read More

News / Distribution

The travel industry must accept freedom in distribution

By Viewpoints | June 24, 2015

If you go out to buy a new car the dealer will tell you the cost for the basic vehicle. Then they let you select the extras, such as sat-nav and sunroof, so you only pay for exactly what you want.... Read More

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Work with the developer community to REALLY understand what makes them tick

By Viewpoints | June 24, 2015

Sabre Dev Studio is one year old. It is an open developer platform for those in and outside of the industry to easily access and integrate travel into their solutions via Sabre technology. Sabre ha... Read More

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OTAs see look-to-book disconnect in Japan

By Martin Cowen | June 24, 2015

Japanese leisure travellers are using online travel agents to research their international trips but prefer to book at the website of a traditional offline agent. The findings came out of research... Read More

News / Distribution

Goodbye, deals - Cheapflights switches to metasearch after 19 years

By Kevin May | June 24, 2015

Cheapflights was one of the pioneers of online travel - arriving on the scene courtesy of an idea from an ex-journalist, no less, in 1996. John Hatt's strategy was simple and effective. Rather than... Read More

News / Technology

Inspirock attracts seed funding of $3m, unveils new site

By Linda Fox | June 24, 2015

California-based startup Inspirock has raised seed funding of $3 million with India's MakeMyTrip as its main investor. The founders of the itinerary planning site, Anoop Goyal and Prakash Sikchi, a... Read More

News / Technology

Airports become latest part of the industry under review from TripAdvisor

By Kevin May | June 24, 2015

Not content with becoming the unofficial watchdog for hotels and attractions, TripAdvisor is now concentrating on airports. The consumer review giant will now give travellers the chance to review a... Read More

News / Technology

Ixigo sells stake to and partners with handset maker

By Martin Cowen | June 23, 2015

Indian travel search site ixigo.com expects to "quadruple the number of mobile users" over the next year following a strategic investment from mobile handset manufacturer Micromax. Terms of the dea... Read More

News / Technology

How Google is making inroads into hotels with its Chrome OS

By Nick Vivion | June 23, 2015

One of the more interesting announcements to come out of HITEC is the integration of Google's Chrome OS into products for hotels by vendor Uniguest. The previous standard in guest-facing hotel techno... Read More

News / Distribution

Ignore the hyperbole: SEO is alive and kicking in travel (even for the small guys)

By Viewpoints | June 23, 2015

"SEO is dead" is a well-known catchphrase, most commonly heard from newly unemployed spam merchants in bitter reaction to Google’s latest algorithm update. NB: This is an analysis by Matthew Barker... Read More

News / Distribution

eDreams Odigeo unveils new approach

By Martin Cowen | June 23, 2015

Spanish-listed online travel group eDreams Odigeo has revealed a new "action plan" to cope with the challenges arising from the evolving travel industry. The plan is the brainchild of Dana Dunne, w... Read More

News / Distribution

Online travel can profit in an Italy rebounding from economic turmoil

By Viewpoints | June 23, 2015

Everyone knows that for generations Italy is an important destination for historical and cultural, artistic and culinary tourism. NB: This is a guest article by Marco Vismara, founder of Lookals.... Read More

News / Technology

Wego clocks in with Apple Watch app, Silversea (almost) offers free wifi to all, and more...

By PhocusWire | June 23, 2015

This is a roundup of product news and announcements for travel DEVICES in tourism and hospitality for June 2015. Tuesday 23 June 2015: Wego creates Apple Watch app The app will be available... Read More

News / Online

Yatango plans world's first MVNO OTA, signs Sabre and EAN

By Sean O'Neil | June 22, 2015

Yatango, a startup in Australia, is the world's first mobile virtual network operator (MVNO) to say it will create an online travel shopping portal. A MVNO leases access from the mobile voice and d... Read More

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Likely? LOT says a DDoS attack crashed its flight plan IT system

By Sean O'Neil | June 22, 2015

LOT Polish Airlines canceled 10 flights and delayed another dozen on Sunday after one of its IT systems was allegedly attacked. The national carrier was quick to blame a hacker attack for crashing... Read More

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