9So, the big day’s come and you’re ready to submit! If you haven’t done so already, you’ll need to set up your account.
Sit down with your product definition, country distribution list and have your marketing copy plus developer notes ready.
Be sure to list any user name and passwords the tester will need to run through your feature list. Remember, if it doesn’t work like you advertise, your app will get rejected.
Once you finalize the submission and hit the final button, sit back, high-five everyone and then wait….
There are hundreds to thousands of apps submitted daily and so, as you can imagine, it takes a bit for your app to get reviewed.
Sit tight, if you have any issues, they will come back and let you know what you might need to fix.
If they don’t find anything out of the ordinary, it will get approved and go live in the stores you chose.
The downside is that you don’t receive an email letting you know your app is approved, so you’ll need to check often.
Once you’re live, the key is to keep your marketing copy and version notes updated. This helps potential buyers to know what’s been improved and what the app currently offers.
If you have the opportunity to market your app, you can advertise in the typical ways, partner with someone to provide traffic or buzz or virally promote your app.
The magic place to be is the “Top 20” list on Travel and the even more magical place is the Top 20 apps, period. It’s tough to land and stay on the coveted list if you’re not a game, Facebook or Google, but you should certainly keep your aspirations high and make that a goal.
Sometimes an app gets luck and gets picked up by Apple for marketing inclusion, but most often you must make your own noise to get noticed.
Think of a unique way your app can do that and keep that in mind when you define your product, marketing copy or launch promotion.
Best practices encourage your to keep your version updates to the minimum necessary to avoid irritating customers, especially if your app has a server component to it.
It also helps you not to have a pending submission version while you are supporting a legacy version for too long.
Good luck and enjoy seeing your app live on iTunes App Store!
So, the big day’s come and you’re ready to submit! If you haven’t done so already, you’ll need to set up your account.
Sit down with your product definition, country distribution list and have your marketing copy plus developer notes ready.
Be sure to list any user name and passwords the tester will need to run through your feature list. Remember, if it doesn’t work like you advertise, your app will get rejected.
Once you finalize the submission and hit the final button, sit back, high-five everyone and then wait….
There are hundreds to thousands of apps submitted daily and so, as you can imagine, it takes a bit for your app to get reviewed.
Sit tight, if you have any issues, they will come back and let you know what you might need to fix.
If they don’t find anything out of the ordinary, it will get approved and go live in the stores you chose.
The downside is that you don’t receive an email letting you know your app is approved, so you’ll need to check often.
Once you’re live, the key is to keep your marketing copy and version notes updated. This helps potential buyers to know what’s been improved and what the app currently offers.
If you have the opportunity to market your app, you can advertise in the typical ways, partner with someone to provide traffic or buzz or virally promote your app.
The magic place to be is the “Top 20” list on Travel and the even more magical place is the Top 20 apps, period. It’s tough to land and stay on the coveted list if you’re not a game, Facebook or Google, but you should certainly keep your aspirations high and make that a goal.
Sometimes an app gets luck and gets picked up by Apple for marketing inclusion, but most often you must make your own noise to get noticed.
Think of a unique way your app can do that and keep that in mind when you define your product, marketing copy or launch promotion.
Best practices encourage your to keep your version updates to the minimum necessary to avoid irritating customers, especially if your app has a server component to it.
It also helps you not to have a pending submission version while you are supporting a legacy version for too long.
Good luck and enjoy seeing your app live on iTunes App Store!
NB: This How To series is authored by Robyn Grassanovits, Amy Dillon, Brian Knorr, Dr Maher Ali, Shannon Mihalakos and Carmen Velazquez of TripCase - an iPhone app to handle trip and itinerary management by Sabre.