The average banner ad has a miserable clickthrough rate (CTR) of 0.1 percent, according to interactive marketing news resource ClickZ.... Read More

TripCase used to be primarily a B2C play but Sabre wants to make it a B2B/B2C play. But can the app overtake Concur's TripIt?... Read More

In a financial reporting call, Amadeus IT Group discusses its continued revenue growth. The company now has a 40% market share of travel agency air bookings. It posted increased first half profits on the back of expansion.... Read More

Some estimates put the amount of lost revenue across the industry from lost bookings due to poor wifi at close to $5 billion a year.... Read More

It used to be, as the saying goes, that timing was more an art than a science. Using one's instinct rather than calculating it.... Read More

Europe takes center stage in the latest Orbitz marketing campaign, featuring both an interactive contest and a significant advertising component promoting the continent.... Read More

The San Francisco Bay area last month witnessed a Bay Area Rapid Transport (BART) strike, affecting thousands of daily commuters around the region.... Read More

It's a concept that has been talked about for years - companies that work on behalf of hoteliers to deliberately seed reviews on TripAdvisor for a fee.... Read More

If it's good enough for Priceline, it's good enough for Hipmunk, the metasearch tool. Introducing Tonight Only deals on the homescreen of its mobile apps for Android and iOS.... Read More

Established travel agencies or startup ventures, are challenged when it comes to quickly scaling up their online offerings to consumers or affiliates.... Read More

Can't switch off, it appears, as nine out of ten British travellers admit to spending up to four hours a day playing with various technology and gadgets on a trip.... Read More

Brad Gerstner, an influential US angel investor, talks about his new fund (with $75 million to invest), where he sees opportunities in the market (enterprise software), the so-called funding crunch, and what Concur is up to.... Read More

Stepping towards Hipmunk-style relevance and control, Google Flight Search has rolled out some new features.... Read More

Blue Sky Marketing has updated their luxury hotel benchmarking report for 2013, parsing results from client hotels' guest surveys to reveal cross-property trends.... Read More

In 2009, Google changed its approach to brand protection, removing protection for trademarked brands on its Adwords Online advertising service.... Read More