Klook

5 truths for travel marketers: 2024 update
Opinion / Technology
5 truths for travel marketers: 2024 update
By Jared Alster - Dune7 | January 23, 2024
Generative AI is both friend and foe for travel marketers, and Google remains the dominant search player. Read on as Dune7's Jared Alster updates on the travel marketing truths he laid down in 2023. Read More
Staying awake for “night tourism” in Northeast Asia
News / Online
Staying awake for “night tourism” in Northeast Asia
By Phocuswright Research | January 22, 2024
Destinations seeking to boost leisure spending at night is one of three trends Phocuswright has identified in the Northeast Asia travel market. Read More
Tracking travel startup investment trends in 2023
News / Startups
Tracking travel startup investment trends in 2023
By Linda Fox | December 20, 2023
Many startups weathered 2023 and demonstrated if not actual profit, then at least a path to profitability, which helped them attract funding.   Read More
Travel’s movers, shakers and newsmakers of 2023
News / Online
Travel’s movers, shakers and newsmakers of 2023
By PhocusWire | December 19, 2023
These are some of the people PhocusWire has identified as playing key roles in the past year — and figure to be among those to watch in the year to come.   Read More
Klook lands $210 million investment for three-pronged growth strategy
News / Startups
Klook lands $210 million investment for three-pronged growth strategy
By Linda Fox | December 7, 2023
Klook said that it has achieved overall profitability for the first time this year and annualized gross booking value of $3 billion as travel recovery began in 2023 for many Asian markets. Read More
Klook unveils AI tool, social media focused affiliate program
News / Technology
Klook unveils AI tool, social media focused affiliate program
By Arvindh Yuvaraj - WiT | September 11, 2023
Klook plans to integrate its K.AI trip planning tool into its Things to do activity page. The company also hopes its Kreator affiliate program will bring conversions via social media. Read More
Google tours
News / Online
Move to digital gains momentum in tours and activities sector
By Kathryn Walson | October 14, 2022
Online travel agencies will continue to accelerate the move to digital. And with niche OTAs entering the tours and activities market, consolidation is likely on the horizon. Read More
Can tech help travel brands meet growing expectations?
News / Technology
Can tech help travel brands meet growing expectations?
By Alfred Siew - Techgoondu | October 13, 2022
Travel executives from Agoda, Klook and more discuss why the industry must work harder to deliver new experiences. Read More
Booking.com taps Klook to broaden experiences offerings
News / Distribution
Booking.com taps Klook to broaden experiences offerings
By Jill Menze | October 4, 2022
With the partnership, travelers can now access Klook’s attractions directly on Booking.com. Read More
Japan startup funding
News / Online
Japan’s TakeMe lands $1.8M to expand restaurant-reservation service
By Kathryn Walson | September 22, 2022
TakeMe connects with OTAs such as Klook, KKday and Meituan to link foreign tourists with restaurants in Japan. Read More
tiqets-klook-partnership
News / Distribution
Tiqets, Klook to share content across platforms
By Mitra Sorrells | September 13, 2022
For Tiqets, this is the second collaboration in about two months with an Asia-based company, following its announcement in July of an integration with Trip.com Group.   Read More
seera-klook
News / Online
Seera Group to launch tours and activities marketplace with Klook in Saudi Arabia
By Yeoh Siew Hoon - WiT | August 31, 2022
For Seera, a rebound in all sectors puts the group in a strong position: “This is just the beginning.” Read More
Klook rebrands, eyes new verticals and merchant offerings
News / Online
Klook rebrands, eyes new verticals and merchant offerings
By Jill Menze | March 2, 2022
The Hong Kong-based tours and activities OTA more than quadrupled its number of products and services during the pandemic from 100,000 in 2019 to 490,000 in 2021. Read More
veltra-linktivity
News / Distribution
Linktivity's mission to digitize Japan’s transportation and activity suppliers
By Mitra Sorrells | January 27, 2022
The company, originally a subsidiary of Japanese OTA Veltra, has grown its supplier count from five to more than 100 since the start of the pandemic. Read More
Airbnb’s limited foray into experiences helps everyone else
Opinion / Distribution
Airbnb’s limited foray into experiences helps everyone else
By Yiannis Maglaras - Ticknovate | October 6, 2021
Airbnb may have given the industry the jolt it needed to compete in today’s market, with new platforms and sales channels, but field is wide open for other travel businesses to take advantage Read More
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