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Google, James Bond and the Closed-Open world of hotel distribution

By Viewpoints | September 24, 2014

There is always plenty of interest and mutterings in the industry over what Google plans to do next in the travel industry. NB: This is an analysis by Craig Stewart, a director at hotel distributio Read More

News / Technology

Has Apple lost the global smartphone war to Google?

By PhocusWire | September 23, 2014

DEVICES: Apple is an extraordinary company. It woke up the music distribution industry. It created a device (the iPad) which at the time many of us didn't REALLY think we needed - but we still bough Read More

News

Waiting is no longer an option with mobile payments

By PhocusWire | September 22, 2014

DEVICES: Mobile browsing is one thing, communicating on-the-go is another. But where devices and a consumer's ability to be a fully-connected traveller really starts circling 360 degrees is in the p Read More

News / Online

Google's 2014 travel study: App mania has ebbed, yet booking by smartphone is still hot

By Sean O'Neil | September 16, 2014

Each year, Google publishes a travel study that shares key insights about US traveler shopping behavior. This year's report, the 2014 Traveler's Road to Decision, has yet to be published on its mar Read More

News / Distribution

Google has mapped the moon and mars, don't leave your hotel out

By Viewpoints | September 12, 2014

You have been told for years to spend as much time as possible on your TripAdvisor page. It is still relevant but it is time to have a closer look at another of your online tools. Google business p Read More

News / Online

Combining migrating wildebeests, travel knowledge, geo-location and Google Maps

By Kevin May | September 12, 2014

The migrating wildebeests is one of the most widely documented phenomenons in nature and a draw for thousands of tourists every year. But what can you do it you're a local tour operator that counts Read More

News / Online

What happened when one man willingly gave Google all his data

By PhocusWire | September 10, 2014

MARKETING: Big Data, "Do No Evil" and privacy... But also innovation, evolution and open web (and lives). These are issues that are synonymous with how the web is developing and how we, as its users Read More

News

How technology has replaced truth, trust and integrity

By Timothy O'Neil-Dunne | September 9, 2014

This is a piece I have wanted to write for a long time, not least because I have always been worried about trust and integrity online. The commercial side of media and the distribution of content h Read More

News / Technology

Get your heads around marketing and ecommerce trends (as uncovered in search volumes)

By Viewpoints | September 9, 2014

At the beginning of 2014, we rounded up some trends and predictions for the year in digital marketing and ecommerce. I thought I’d dip back in and take a look at some of the most incipient trends w Read More

News / Online

HTTPS might give your site a boost but may not be all it's cracked up to be

By PhocusWire | August 28, 2014

MARKETING: Website owners are being encouraged to make the switch to HTTPS with Google announcing a 'slight' ranking boost. However, it seems that some businesses have seen a drop in AdSense revenue Read More

News / Online

Questions for travel marketers to ask before choosing an SEO partner

By Viewpoints | August 26, 2014

Search engine optimization (SEO) is one of the most effective digital marketing tools available to hotels and other tourism related businesses looking to increase web traffic and sales. In 2013, 68 pe Read More

News / Technology

TripIt gets Tales & Tours, Saudia selects MTT for mobile apps, and more...

By PhocusWire | August 22, 2014

This is a roundup of product news and announcements for travel DEVICES in tourism and hospitality for August 2014. Friday 22 August 2014: Tales & Tours integrates TripIt Digital guide spe Read More

News / Technology

One in eight bookings at smaller hotels are made on mobile devices

By Viewpoints | August 21, 2014

The massive shift from desktop to mobile and tablet devices continues its rigorous pace, and the change is not limited to the major global hotel companies. NB: This is a viewpoint by Max Starkov, C Read More

News / Online

Google tests new hotel search, pushes Hotel Price Ads to second click

By Nick Vivion | August 20, 2014

Google has been testing an evolved hotel search layout, leaning more on its mobile layout for hotel search on the original desktop search page. Instead of a carousel, there are a few ads, and then Read More

News

What happens when three teenagers (and a 20 year old they just met) try a travel hackathon

By Viewpoints | August 18, 2014

Some things happen just by chance or good fortune. NB: This is an analysis from Dylan Macalinao, a developer who participated in the Reinvent Travel hackathon. Our team composed of four students Read More

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