It's been a rough few years for every travel business following the outbreak of the COVID-19 pandemic.
But, arguably, travel startups have faced an even tougher time as they juggle costs, strategy and hopes for the future against a backdrop of uncertainty.
As most companies now realize, with adversity often comes the opportunity to deploy creativity in all areas of a business - ensuring the ability to both survive and thrive.
In this week's PhocusWire Pulse: Startups In The Spotlight event, Amy Burr of JetBlue Technology Ventures detailed how the startup sector is considering how to move forward after a traumatic two years.
She also outlined some of the hot sectors for investors, areas of the industry that are lukewarm and top tips for founders wanting to catch the eye of the industry and financial backers.
The JTV president explained what are some of the traps that startups fall into when pitching to investors and what the role of an organization like hers can do to help nurture and support young businesses.
The JetBlue-owned consultancy and incubator has worked with the likes of Transparent, TravelStride, 3Victors, Miles, Mozio, Skyhour, Flyr Labs, Redeam and Betterez.
The full conversation between Burr and PhocusWire's Kevin May is included below...
PhocusWire Pulse: Startups In The Spotlight - The Big Picture for travel startups