Booking Holdings

News / Technology

Investment accountability: How travel brands are measuring AI ROI

By Morgan Hines | January 14, 2026

Travel companies are actively investing in AI hoping to boost business—but how are they measuring the return on investment? Read More

News / Online

The top 10 news stories on PhocusWire in 2025

By PhocusWire | December 23, 2025

Revisit the 10 most-read news stories on PhocusWire this year, covering loyalty, AI and more. Read More

News / Online

Booking Holdings' Rob Ransom on AI's role in online travel

By Linda Fox | December 11, 2025

Booking Holdings' chief strategy officer Rob Ransom discusses OTA value, marketing in the age of AI and growth across the portfolio. Read More

News / Online

Expedia Group to expand tours and activities business with Tiqets acquisition

By Abby Crotty | December 10, 2025

The deal is expected to close in the first quarter of 2026, the OTA said. Read More

News / Online

Bookings Holdings CFO on creating a 'vertical' agentic experience

By Linda Fox | December 9, 2025

Booking Holdings sees opportunity in consumers being able to keep their travel within one "agentic experience environment." Read More

News / Online

Priceline CEO Brett Keller reflects on 26 years at the OTA and industry evolution

By Linda Fox | December 3, 2025

As he prepares to step down as CEO of Priceline, Brett Keller discusses his time at the OTA, the highs and lows and what he would have done differently. Read More

News / Online

Agoda's Omri Morgenshtern on OTAs moving up the funnel

By Linda Fox | December 1, 2025

Agoda CEO Omri Morgenshtern discussed AI's impact on trip planning as well as behind the scenes. Read More

News / Online

Priceline CEO Brett Keller to step down

By Abby Crotty | November 12, 2025

Priceline CCO Brigit Zimmerman will succeed Keller, effective January 1, 2026. Read More

News / Online

Expedia Group outlines strategies for OpenAI partnership, highlights B2B strength

By Abby Crotty | November 6, 2025

When asked about Expedia Group’s strategic approach to its OpenAI partnership, CEO Ariane Gorin said the company has two main priorities. Read More

News / Online

Booking Holdings shares 'early' thoughts on OpenAI apps, reports domestic growth

By Abby Crotty | October 28, 2025

CEO Glenn Fogel conceded that it is still early, but the company is “very happy to be in the first wave of apps with OpenAI.” Read More

Opinion / Technology

AI’s new gatekeepers: How Booking.com and Expedia are hijacking the future of travel

By Brad Brewer - Agentic Hospitality | October 21, 2025

The EU’s Digital Markets Act forces the biggest online “gatekeepers” to play fair, but it doesn’t yet cover standalone AI assistants—like ChatGPT, Gemini or Perplexity. Read More