More money pouring in to the growing world of car-sharing marketplaces as Carpooling confirms it has picked up a funding round from car manufacturer Daimler.
The Germany-based company is not disclosing the total value of the injection but it is understood to be in the region of $10 million.
The investment will be used for the development and expansion of the company's product and coverage, but more importantly the partnership will see integration within Daimler’s services.
Daimler is an investor in cab hire service MyTaxi and is dabbling in the short-term car rental model through Car2Go, a service which already has 130,000 customers.
Business innovation boss at the car manufacturer, Wilfried Steffen, says:
"We view ridesharing as an important element of intelligently networked mobility. Our engagement in Carpooling is a logical step in offering our customers an even wider range for getting from Point A to Point B."
The injection of capital further validates the growing marketplace after a string of similar companies have secured investment over the course of the past year.
Highlights so far include Israel’s GetTaxi raising another £13 million (bringing its total to £20 million to date), Limos.com bagged $10 million on top of an original $5 million, London’s Hailo raised $17 million for US expansion, Taxi Magic (formerly RideCharge) capturing $8 million, and current tech darling, US firm Uber (formerly Ubercab), swilling in a grand total of $50 million.