News | DistributionWorldHotels content with ArrivalGuides, Lufthansa plugs and plays, and more...This article was originally published onBy PhocusWire | May 16, 2016 This is a roundup of product news and announcements for travel MARKETING in tourism and hospitality for May 2016.Monday 16 May 2016:WorldHotels content with ArrivalGuidesThe hotel portal will use the ArrivalGuides platform to power its destination information, including points-of-interest, attractions, events, and shopping venues. The company has 450 hotels in its portfolio in 250 destinations.Lufthansa plugs and plays The European airline's Innovation Hub is to work with the Plug And Play network in Silicon Valley, US, in a bid to get closer to travel startups using the accelerator. Plau And Play has been in the market for ten years, but only recently launched its Travel & Hospitality focus.Tuesday 2 May 2016:GTA inks ArrivalGuides deal The global hotel distributor will use ArrivalGuides to populate its platform with information about destinations and regions. GTA's customers are online travel agencies, retail agents and tour operators.Points and Tourico Holidays extend deal Points will become a distribution partner for Tourico, giving its membership access to hotel deals around the world. The partnership will also be available to third party websites using the Points platform to manage their loyalty schemes.NB: Travel systems image via Shutterstock.