The travel industry knows there's great promise in selling ancillary products to travelers who want more ways to experience their journey.
Fusion's research shows 61% of customers are open to buying add-ons to complement their flight purchase. However, only 37% say the ancillary products being offered are relevant, and only 12% say airlines specifically are doing a good job of customizing offers.
Watch this Tnooz-Fusion webinar and learn how to design, test, and execute a winning ancillary sales strategy.
Panelists for the webinar were:
- Sinead Finn, Owner, affinnity
- Mark Brown, VP EMEA, Fusion
- Will Plusch, Senior Optimization Manager, Fusion
- Sean O'Neill, Editor in Chief & Moderator, Tnooz
- Gene Quinn, CEO & Producer, Tnooz
This webinar took place on
the 10th of November 2016.
See recording and slides after you register for free:
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NB: Image by GaudiLab/BigStock