Tours & Activities

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PhocusWire's in-depth coverage of the tours, activities and activities sector is produced in partnership with Arival, the essential resource for the in-destination experiences industry.

The Middle East travel startup atmosphere is buzzing
News / Startups
The Middle East travel startup atmosphere is buzzing
By Morgan Hines | October 22, 2025
As the Middle East sees rapid travel growth, its startup environment is characterized by ambition and innovation with government support, according to travel stakeholders. Read More
Airbnb adds social tools for experiences and updates host capabilities
News / Technology
Airbnb adds social tools for experiences and updates host capabilities
By Abby Crotty | October 21, 2025
Guests can now interact with other travelers they meet on experiences, while hosts can set new cancellation policies and access price tips. Read More
Rapid Fire with Mariano Dima of Civitatis
News / Online
Rapid Fire with Mariano Dima of Civitatis
By Morgan Hines | October 14, 2025
As we approach The Phocuswright Conference in San Diego, PhocusWire is highlighting a number of conference speakers in a series of Q&As. Read More
Walkway secures $1.65M in pre-seed funding
News / Startups
Walkway secures $1.65M in pre-seed funding
By Abby Crotty | October 13, 2025
B2B SaaS startup Walkway will use the funding to build data and AI-powered products, according to CEO and co-founder Brent Boone. Read More
Where are they now? Catching up with the Hot 25 Travel Startups for 2022
News / Startups
Where are they now? Catching up with the Hot 25 Travel Startups for 2022
By Mileva Sapic | October 13, 2025
As we build up to unveiling the PhocusWire Hot Travel Startups for 2026, we are checking in with some of the class of 2022, including Road.Travel, Onfly and Wheel the World. Read More
Travel trends in the Middle East: Experiences, Gen Z and technology
News / Online
Travel trends in the Middle East: Experiences, Gen Z and technology
By Abby Crotty | October 7, 2025
According to Phocuswright data, in 2024, the travel market in the Middle East exceeded pre-pandemic levels by 23%, with gross total bookings reaching $101.2 billion. Read More
Expedia partners with Perplexity for Comet launch
News / Technology
Expedia partners with Perplexity for Comet launch
By Morgan Hines | October 6, 2025
Expedia is offering Silver status in its OneKey loyalty program in exchange for users downloading Comet’s recently launched browser. Read More
TikTok launches travel advertising solution
News / Technology
TikTok launches travel advertising solution
By Morgan Hines | September 29, 2025
TikTok’s Travel Ads is meant to connect users with hotel, destination, flight and cruise catalogs as they explore travel content on the platform. Read More
GetYourGuide launches new, upgraded partner features
News / Technology
GetYourGuide launches new, upgraded partner features
By Morgan Hines | September 25, 2025
The new and updated features include artificial intelligence-powered review management, a redesigned listing page, category expansion and enhanced discovery. Read More
WeTravel lands $92M to develop AI tools for multi-day trip operators
News / Technology
WeTravel lands $92M to develop AI tools for multi-day trip operators
By Linda Fox | September 24, 2025
The company said the round triples its valuation and will go towards developing its platform to expand its payment infrastructure and build artificial intelligence (AI)-powered tools for partners. Read More
Inside Asia Pacific’s travel powerhouse: 10 trends redefining 'The Next 20'
News / Online
Inside Asia Pacific’s travel powerhouse: 10 trends redefining 'The Next 20'
By Coney Dongre - Phocuswright | September 24, 2025
WiT and Phocuswright are peeling back the curtain on shifts in Asia Pacific with this list of 10 trends redefining The Next 20, ahead of the WiT Singapore conference. Read More
The coming wave: Consolidation in tours and experiences
Opinion / Online
The coming wave: Consolidation in tours and experiences
By Douglas Quinby - Arival | September 23, 2025
Arival CEO and co-founder Douglas Quinby discusses the potential for consolidation and brand-building in tours and experiences. Read More
Small town, big show: How small DMOs grow with influencers and storytelling
News / Online
Small town, big show: How small DMOs grow with influencers and storytelling
By Marisa Garcia | September 17, 2025
Some DMOs have found success by connecting with content creators who are rooted in their communities and focused on storytelling.   Read More
TourRadar launches ‘AI Discovery’ ChatGPT, Instagram, MCP integrations
News / Technology
TourRadar launches ‘AI Discovery’ ChatGPT, Instagram, MCP integrations
By Morgan Hines | September 15, 2025
The new tools are aimed at reimagining how travelers discover and book tours that span multiple days. Read More
Tripadvisor CEO Matt Goldberg talks SEO, shift to AI
News / Technology
Tripadvisor CEO Matt Goldberg talks SEO, shift to AI
By Morgan Hines | September 12, 2025
Tripadvisor has adjusted its strategy, building on its existing internet credibility to fit a changing search environment. Read More
The Phocuswright Conference 2026