Tours & Activities

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PhocusWire's in-depth coverage of the tours, activities and activities sector is produced in partnership with Arival, the essential resource for the in-destination experiences industry.

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News / Online
Phocuswright Europe - the 2020 theme: Travel's Next Era
By PhocusWire | February 6, 2020
Phocuswright Europe is a place where online travel's smartest audience connects to share ideas, debate topics and showcase what's next. Read More
As web cookies fade, travel brands must create a robust identity strategy
Opinion / Online
As web cookies fade, travel brands must create a robust identity strategy
By Charles Mi - Adara | January 31, 2020
Recent announcements and others expected in the coming months could diminish cookie volume online - so travel brands need to evaluate new methodologies for personalization and consumer insights. Read More
despegar-acquires-best-day
News / Online
Despegar acquires Mexico’s Best Day Travel Group for $136M
By Mitra Sorrells | January 27, 2020
Argentina-based Despegar will acquire Mexico's Best Day Travel Group. Read More
Tripadvisor begins brand transformation with new course for Viator, executive shakeup
News / Online
Tripadvisor begins brand transformation with new course for Viator, executive shakeup
By Mitra Sorrells | January 23, 2020
Tripadvisor is embarking on a dramatic realignment aimed at helping the company preserve profitability and spur new growth as it deals with competition from Google and others and with evolving... Read More
Furthering its digital ambitions, Lonely Planet launches experiences
News / Online
Furthering its digital ambitions, Lonely Planet launches experiences
By Linda Fox | January 23, 2020
Lonely Planet Experiences launches via a partnership with Intrepid Travel to offer day and multi-day sustainable tours. Read More
REPORT: NDC, AI and the building blocks of airline retail
From Our Partners / Distribution
REPORT: NDC, AI and the building blocks of airline retail
By Marisa Garcia | January 17, 2020
In this exclusive report from PhocusWire's Marisa Garcia, produced in association with PROS, we take a detailed look at the world of retail and how new technologies are creating new opportunities for... Read More
Booking.com launches CityBook as test app for destination tools and services
News / Online
Booking.com launches CityBook as test app for destination tools and services
By Kevin May | January 16, 2020
The app, known as CityBook, is a "digital guide" for destinations that will combine content, planning tools such as maps, navigation and experiences. Read More
My Method... How Musement amplified speed and conversion for mobile users
News / Technology
My Method... How Musement amplified speed and conversion for mobile users
By Fabio Zecchini - Musement | January 10, 2020
Tours and activities supplier Musement used Google AMP to speed up load times for mobile users and improve the conversion rate. Read More
VIDEO: A reality check on investments and startups in travel
News / Startups
VIDEO: A reality check on investments and startups in travel
By Kevin May | January 10, 2020
In a wide-ranging and no-holds-barred interview conducted during The Phocuswright Conference 2019, Chris Hemmeter of Thayer Ventures shares some home truths about the sector and the investment world... Read More
VIDEO: Standards, sustainability and big tech investments in tours and activities
News / Online
VIDEO: Standards, sustainability and big tech investments in tours and activities
By Kevin May | January 9, 2020
Joining us for a panel discussion in the PhocusWire Studio were Luuc Elzinga, CEO at Tiqets, and Alex Kremer, co-founder at Arival. Read More
makemytrip-trip-ideas
News / Online
MakeMyTrip takes next step in quest to become travel super app
By Mitra Sorrells | January 9, 2020
MakeMyTrip now displays destination videos with booking links in its mobile apps, as part of its effort to be a travel super app. Read More
Solo travel and its promising business opportunity
From Our Partners / Online
Solo travel and its promising business opportunity
By Eric Gnock Fah - Klook | January 6, 2020
Klook's Eric Gnock Fah explains why travel industry leaders should keep tabs on skyrocketing global interest in solo travel. Read More
sports stadium endeavor
News / Online
Endeavor buys luxury activities brand On Location Experiences for a reported $660M
By Steven Lerner | January 3, 2020
Sports and entertainment content company Endeavor Group Holdings has bought a majority stake in On Location Experiences, a high-end activities provider and the official hospitality... Read More
The most popular video interviews by PhocusWire in 2019
News / Online
The most popular video interviews by PhocusWire in 2019
By PhocusWire | December 27, 2019
Over the course of the last 12 months we have recorded over 150 interviews on camera, spanning four events and including one-to-one interviews, panels, innovator profiles and special episodes... Read More
Travel tech: A glimpse into the future
From Our Partners / Technology
Travel tech: A glimpse into the future
By PhocusWire | December 24, 2019
Travel Technology Europe is back for its 17th year on February 26-27, 2020, and will once again be offering visitors a glimpse into the future of travel marketing, booking and technology.  Read More
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