Tours & Activities

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PhocusWire's in-depth coverage of the tours, activities and activities sector is produced in partnership with Arival, the essential resource for the in-destination experiences industry.

News / Online

VIDEO: New audiences and where to spend your travel marketing budget

By PhocusWire | September 21, 2021

Phocuswright managing director Pete Comeau discussed a range of marketing-related issues with Michael Shafrir, industry manager at Facebook, during the recent TravelTech Show 2021 online... Read More

News / Online

Big Asia Pacific travel market developments to know

By Phocuswright Research | September 20, 2021

The road to recovery is long and varies by market, especially as the more contagious Delta variant of the virus wreaks havoc across the region in 2021, hampering travel recovery. Read More

News / Online

Q&A: Klook on taking risks, collaboration and new trends

By Mitra Sorrells | September 20, 2021

As Klook marks seven years since its launch, chief commercial officer Wilfred Fan shares the company's COVD recovery strategy and future plans. Read More

Opinion / Online

Neverending tourism and how it can drive recovery

By Digital Innovation in Tourism Observatory - Politecnico di Milano | September 17, 2021

Neverending tourism concept identifies the extension of the travel experience in time and space, made possible by digital solutions. Read More

News / Technology

VIDEO: Location targeting as a travel marketing tactic

By PhocusWire | September 14, 2021

Even with the looming threat of Big Tech hanging over the technical capabilities of travel brands to target consumers in a destination, brands still have plenty of tactics at their disposal. Read More

News / Distribution

GetYourGuide gets help from Expedia, Amazon widens virtual tours

By Kevin May | September 13, 2021

The latest example of collaboration in the activities sector comes from a deal between Expedia and GetYourGuide for the former to distribute products for the Germany-based player. Read More

Opinion / Online

Tackling unconscious bias in travel marketing

By Lizzy Duffy Anderson - Sparkloft Media | September 13, 2021

We know it helps everyone to see themselves in an advertisement to better imagine a meaningful and momentous vacation. Yet, far‐too‐often, there’s something missing. Read More

News / Online

Headout raises $12M in major expansion bid for activities platform

By Kevin May | September 9, 2021

The Series B round was led by Glade Brook Capital, with participation from existing backers Version One Ventures, Nexus Venture Partners, FJ Labs, 500 Startups, Haystack and Ludlow Ventures. Read More

News / Online

Travel + Leisure debuts travel subscription service

By Jill Menze | September 8, 2021

Called Travel + Leisure Club, the subscription service offers members access to preferred pricing, concierge services, exclusive experiences and a magazine subscription for $9.95 per month. Read More

News / Online

Lime combines e-scooters with activities for Lime Tours

By Kevin May | September 8, 2021

Lime Tours will be available within the existing app for the e-scooter brand and initially in the cities of Los Angeles and San Francisco. Read More

News / Startups

Tickitto secures $4.5M to launch activities marketplace

By Kevin May | September 7, 2021

Vorwerk Ventures was joined by TriplePoint in the round, with participation from early supporter SeedCamp. Read More

News / Technology

VIDEO: Travel marketing under threat from Big Tech data changes

By PhocusWire | September 7, 2021

Location marketing has become a useful tool for travel brands to understand where their customers are and what their purchase intent might be. But big changes are coming. Read More

News / Online

YouTravel.Me raises $1M to expand its group travel matchmaking platform

By Jill Menze | September 2, 2021

YouTravel.Me uses a matchmaking algorithm to connect like-minded travelers for small group adventure trips organized by travel experts. Read More

News / Startups

Travelport gives marketing innovation challenge to startups

By Kevin May | September 2, 2021

Travelport Accelerator is part of a new service called Travelport Focus, designed to concentrate on innovation in the industry and which is also supported by AWS. Read More