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Sounding Off: Social media shouldn't sugar-coat the mid-crisis travel experience
By PhocusWire
|
August 7, 2020
The travel experience is going to be disruptive (health checks) or weird (everyone wearing masks) for a while so ensuring the message does not ignore those facts will be beneficial in the...
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News
/
Online
My Method... Building consensus with data in uncertain times for destinations
By John Urdi - Mammoth Lakes Tourism
|
July 16, 2020
By relying on data in decision-making, some destinations are able to quickly pivot based on the needs of communities and build consensus around those strategic changes.
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News
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Technology
InPhocus, episode 17 - Destinations, it's over to you now
By PhocusWire
|
July 10, 2020
With the Destination X series now paused as the industry attempts to get back on its feet (AKA "recovery mode"), we wanted to reflect with its producer Doug Lansky on how the series had been received...
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News
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Technology
VIDEO: New Reality With... Andrea Kates of Futureproofing:Next
By PhocusWire
|
July 6, 2020
The next guest on the New Reality With... series is Andrea Kates, managing director at Futureproofing: Next, a U.S.-based community for corporate innovation.
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Opinion
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Technology
Can virtual reality help tourism destinations recover from COVID-19?
By Dr. Natasha Moorhouse - Manchester Metropolitan University
|
July 2, 2020
People may need extra encouragement to travel again, and one promising way to do this is through novel immersive technology experiences.
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Online
Restoring confidence to travel: 5 tech solutions to help customers feel safe again
By Jennifer Phillips April - Smartvel
|
June 29, 2020
With frequent changes and no single source of information, the travel industry is in a quandary. How can it communicate the most up-to-date information with their customers and help them feel confident?
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News
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Online
Destination X - A brave new strategy for hotels and Airbnb
By PhocusWire
|
June 16, 2020
What if, instead of competing head-to-head, these two accommodation categories worked alongside each other to harness their strengths.
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Opinion
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Online
Destination marketing is not just about the recovery - it's now a long game
By Bruce Lahood - ICF Next
|
June 10, 2020
The traveler of the future will be more cautious and more mindful of the adventure they are about to embark upon. But this has huge implications for marketing a destination.
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Opinion
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Online
Rebuilding demand requires every part of the travel industry to play a role
By Tom O'Toole - Kellogg School of Management
|
June 5, 2020
The travel industry as a whole and individual companies are now turning attention to the marketing initiatives that will be most effective. How can they all collaborate and innovate here?
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News
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Technology
Destination X - The toolkit needed for a new form of tourism
By PhocusWire
|
June 2, 2020
Let's put Hyperloop, self-driving cars and drone-like helicopters aside for a moment and inspect other technologies that can help destination managers.
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News
/
Technology
Destination X - The new normal in tourism
By PhocusWire
|
May 27, 2020
Have we learned anything, or do we race back to the same mistakes that many destinations and attractions were making prior to the outbreak?
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News
/
Technology
Destination X - Reopening for tourism after coronavirus
By PhocusWire
|
May 19, 2020
How to reopen for tourism after the coronavirus outbreak is tricky, with concerns around social distancing - to name just one element - added to an existing visitor strategy.
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News
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Online
Destination X - Smart strategies to do right now (instead of making promo videos)
By PhocusWire
|
May 12, 2020
There are some extremely important things destinations should be doing during this period of, for many, zero tourists coming in.
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News
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Technology
Destination X - Using the new normal to limit visitors and manage overtourism
By PhocusWire
|
May 5, 2020
Aside from reduced pollution and car accidents, the crisis brought on by COVID-19 may offer an opportunity to make some much needed (and politically difficult) changes to tourism policies.
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News
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Technology
Destination X - How coronavirus will force destinations to stop overtourism
By PhocusWire
|
April 28, 2020
The destruction caused by the coronavirus provides destinations an opportunity to make long-overdue smart and sustainable tourism decisions.
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