Thought Leadership

Opinion / Technology

Airlines must embrace tech to improve passenger experience

By Juan Hoyos - Cinq | July 30, 2021

How can airlines use technology to improve the overall customer journey as travelers take off in growing numbers? Here are three areas that airlines can focus on to improve the passenger... Read More

Opinion / Online

Concrete steps toward a more sustainable travel industry

By Melissa Novotny - Sea Going Green | July 29, 2021

Sustainability consultancy Sea Going Green offers tips travel and tourism organizations can use to boost their environmental-friendliness. Read More

Opinion / Technology

The most informed travel agents: Artificial intelligence and consent

By Simon Yencken - Fanplayr | July 27, 2021

As artificial intelligence technologies continue to advance in sophistication and adoption, they will hyper-charge personalization in the travel industry. Read More

Opinion / Online

The sustainable DMO: Building a future for destinations of all sizes

By Luca Romozzi & Katy Gallagher - Sojern | July 22, 2021

Technology and data-driven strategies can help destinations of all sizes build sustainable business models. Read More

Opinion / Technology

How Apple’s newest features will affect hotel check-in

By Nadav Cornberg - Virdee | July 21, 2021

While a significant move to simplify digital keys, Apple Wallet only solves one part of the complex digital check-in process. Read More

Opinion / Online

Yes, there's crazy travel demand today. But what's next?

By Clayton Reid - MMGY | July 20, 2021

MMGY CEO Clayton Reid outlines the short- and long-term market conditions impacting the travel industry’s recovery. Read More

Opinion / Technology

A smart revolution: Will the tech boom last in short-term rentals?

By Sean Miller - PointCentral | July 16, 2021

Will property managers keep adopting new tech and refining their tech stacks? Or is there a saturation point? Read More

Opinion / Online

Taking mentorship in travel back to the basics

By Monya Mandich - Expedia Group Media Solutions | July 15, 2021

With travel and office culture returning, the industry faces new changes and challenges. Read More

Opinion / Distribution

Measuring the success of a sustainable travel program

By Rich Johnson - CWT Solutions Group | July 12, 2021

The global pandemic has presented the corporate travel industry with a once-in-a-generation opportunity to transform. Read More

Opinion / Online

Wake-up call: Prioritizing technology investment in travel and hospitality in 2021

By John Tully - SAP North America | July 9, 2021

COVID-19 was not simply a disruption to the way things were. It was an awakening to the way things are - and the way they will continue to be. Read More

Opinion / Technology

Using traveler journey data to make reentry less awkward

By Mark McSpadden - Amex Global Business Travel | July 6, 2021

A new kind of data is needed to build up a picture of the corporate traveler experience now. Read More

Opinion / Online

The new rules for acquisition, experience and loyalty in travel

By Ericka Podesta McCoy - Resonate | July 2, 2021

As brands navigate which consumers are likely to book a quick overnight over versus who’s itching to jump on a plane to cross the country, or even overseas, it will be critical to target messaging based... Read More

Opinion / Technology

How to rebuild employee confidence and accelerate your return to travel

By Clayton Nelson - Egencia | June 30, 2021

What are the most important steps that travel managers can take to help their employees feel confident while traveling for business again? Read More

Opinion / Online

How to evolve destination marketing for the future of travel

By Katie Anderson and Alli Bolger - Colle McVoy | June 28, 2021

We believe COVID‐19 is allowing the travel industry to reevaluate, readjust and reimagine the definition of sustainable travel and, as a result, what that could mean for the future of destination... Read More