Thought Leadership

Opinion / Distribution

Cancellations are up 500% - how bad is it for vacation rentals?

By Margot Schmorak - Hostfully | April 10, 2020

The COVID-19 coronavirus pandemic is a game-changer for the vacation rental industry. The onslaught of negative headlines and uncharted territory has many vacation rental managers fearing... Read More

Opinion / Online

Rethinking travel marketing: Loosen Google's grip on search and get smart on overtourism

By Matthew Barker - Horizon Guides | April 9, 2020

The tourism industry has the chance to rethink its marketing strategy going forward if its players work together. Read More

Opinion / Online

The 7 stages to the "new normal" in travel

By Timothy O'Neil-Dunne - 777 Partners | April 8, 2020

Timothy O'Neil-Dunne, principal at 777 Partners, shares his take on how and when the travel world begins to return to a normal, steady state. Read More

News / Technology

Destination X - Five coronavirus recovery strategies for the tourism industry

By PhocusWire | April 7, 2020

The industry has the chance to reset and rethink as it looks to a future beyond COVID-19 - Destination X is a way to understand that opportunity. Read More

Opinion / Distribution

Plan now to maximize the value of corporate travel in the future

By Tristan Smith - Egencia | April 7, 2020

Businesses should put plans in place now to maximize the value of future trips post-COVID-19. Read More

Opinion / Online

The critical role of innovation in travel during the COVID-19 crisis

By Rom Hendler and Flavia Hendler - InnoVel | April 7, 2020

InnoVel CEO Rom Hendler says the coronavirus crises makes it more important than ever to embrace innovation in travel. Read More

Opinion / Online

How will travel loyalty programs respond to coronavirus?

By Ashwin Kamlani - Kognitiv Corporation | April 3, 2020

There's a tremendous opportunity right now for loyalty programs to step up and show why being a member makes a difference. Read More

Opinion / Online

You will travel after COVID-19 - but it won’t be the same

By Avi Meir - TravelPerk | April 2, 2020

From crossing borders to selecting insurance to considering air quality, travel will look very different once "normality" resumes. Read More

Opinion / Online

Loyalty in travel during a time of fear starts with the refund

By Matt Walker - LikeWhere | April 1, 2020

The refund process for travel brands, at a moment when the operational parts of a business are in overdrive, is going to expose the culture of many brands, in the coming days. Read More

Opinion / Online

Tours are at an absolute low - here’s how they can recover after COVID-19

By Alex Govoreanu - Questo | March 26, 2020

It's starting to look like a perfectly terrifying mix between the Spanish Flu and the Great Depression, with the tours and activities sector likely to never be the same again. Read More

Opinion / Technology

Trip.com Group's James Liang: Mobile apps could help to contain epidemics

By James Liang - Trip.com Group | March 20, 2020

Trip.com Group chairman James Liang explains how a mobile app could be used to address issues related to travel during crises such as the current one caused by the COVID-19 coronavirus. Read More

Opinion / Distribution

Why long-term vision is critical to emergency measures and contingency planning

By Tedd Evers - TripTuner | March 19, 2020

What if by cutting staff across the board, we might impede future growth? Is there another way? Read More

Opinion / Online

The coronavirus effect: How travel brands should adjust ad spend

By Koddi | March 18, 2020

Here are insights and recommendations as to how travel brands should be thinking about their spending patterns in light of the ever-evolving coronavirus situation. Read More

Opinion / Distribution

Travel’s last big trauma offers few clues for the future

By Maggie Rauch | March 17, 2020

Both 9/11 and the coronavirus pandemic hit travel hard and fast - but the fallout from coronavirus could be much more severe. Read More

News / Online

We haven't been here before

By Kevin May | March 16, 2020

The industry needs smart thinking, collective responsibility and action from brands, an ability to be realistic about how to dig itself out the various holes it will inevitably find itself in and, most... Read More

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