Sounding Off

Sounding Off: Consolidation in rentals will be the story of 2021
Interview / Online
Sounding Off: Consolidation in rentals will be the story of 2021
By PhocusWire | March 19, 2021
What seems to be an important factor in this scenario is how the biggest platforms in the market, such as Airbnb, Vrbo and Booking.com, might react. Read More
Sounding Off:  Brave or foolhardy - a tip of the hat for trying
Interview / Online
Sounding Off: Brave or foolhardy - a tip of the hat for trying
By PhocusWire | March 12, 2021
 There will be some who consider it a brand extension too far; others will admire Kayak for simply having a go at something new. Read More
Sounding Off: No matter the state of travel, sustainability must be a priority
Interview / Online
Sounding Off: No matter the state of travel, sustainability must be a priority
By PhocusWire | March 5, 2021
Travel brands MUST look at their efforts on the sustainability agenda now, during the recovery rather than as a line item to tackle once operations are back to decent levels. Read More
Sounding Off: Why we must be proactive - not reactive - about collaboration
Interview / Online
Sounding Off: Why we must be proactive - not reactive - about collaboration
By PhocusWire | February 26, 2021
There is a chance to operate in ways that work for everyone - it just means everyone has to play their part and do the right thing. Read More
sounding-off-100-bitcoin-currency
Interview / Technology
Sounding Off: Bitcoin needs to move on from its exclusive aura
By PhocusWire | February 19, 2021
The cryptocurrency world's biggest fans are often the digital world's most divisive figures (such as Elon Musk) or come across - mostly because of their tactics - as pushy nerds, hell-bent on some kind... Read More
Sounding Off: Travel is done preserving - it's time to move on
Interview / Online
Sounding Off: Travel is done preserving - it's time to move on
By PhocusWire | February 12, 2021
Businesses do not (or at least should not) like luck being an important factor in how they operate. But it will probably end up playing a key role in how 2021 develops. Read More
Sounding Off: Why startups should be careful with their roadmaps
Interview / Startups
Sounding Off: Why startups should be careful with their roadmaps
By PhocusWire | February 5, 2021
Thankfully, the sector has (mostly) moved on from the days of the "travel is totally broken - we're going to fix it" messaging from startups. Read More
Sounding Off: The real key to getting bookings? Inspiring traveler confidence
Interview / Online
Sounding Off: The real key to getting bookings? Inspiring traveler confidence
By PhocusWire | January 29, 2021
The travel industry isn’t good at negative messaging, with one or two exceptions, but some say now is a good time to find some positives by exploiting a little of the negative. Read More
sounding off business bets
Interview / Online
Sounding Off: You don't have to always bet on business
By PhocusWire | January 22, 2021
The spirit of principled behavior that was demonstrated so well and effectively at times during 2020 should be something for the travel sector to build on. Read More
Sounding Off: Venture capital providers are not demonstrating diversity with investments
Interview / Online
Sounding Off: Venture capital providers are not demonstrating diversity with investments
By PhocusWire | January 15, 2021
Perhaps a question at the top of a founder's list, when under the spotlight during a pitch, is what is the VC's history and strategy on investing in startups with Black founders. Read More
Sounding Off: GDS consolidation can only be considered after survival
Interview / Distribution
Sounding Off: GDS consolidation can only be considered after survival
By PhocusWire | January 8, 2021
There could eventually be a big shake-up in the distribution landscape - in how partnerships are struck, what content is distributed and by who and perhaps, most importantly, who pays? Read More
Sounding Off: 2020 year in review
Interview / Online
Sounding Off: 2020 year in review
By PhocusWire | December 18, 2020
See our collection of every PhocusWire weekly editorial from 2020. Read More
Sounding Off: Battle of the "best" in online travel is just getting started
Interview / Online
Sounding Off: Battle of the "best" in online travel is just getting started
By PhocusWire | December 11, 2020
Let's not, for a moment, dampen the mood that has started creeping into the psyche of leaders in the online travel market in recent weeks. Read More
Sounding Off: Change can't come until you understand how
Interview / Online
Sounding Off: Change can't come until you understand how
By PhocusWire | December 4, 2020
The travel industry does not have a great track record when it comes to managing change - often the technology is blamed, often the lack of collaboration and willingness to share and/or thin margins. Read More
Sounding Off: The promise of a new marketing process won't be easy to reach
Interview / Online
Sounding Off: The promise of a new marketing process won't be easy to reach
By PhocusWire | November 27, 2020
In a market where travelers are anxious about getting on the road again, previous positive experiences with companies (the trust factor) might play a major role in shifting where people start their... Read More