Social Media

Find fellow air passengers based on what brands they love
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Find fellow air passengers based on what brands they love
By Kevin May | July 13, 2011
Interesting new feature from air travel social network Planely with an upgrade to the platform so users can locate other passengers with similar interests. Read More
Google sees key travel product executive switch to Facebook
By Kevin May | July 12, 2011
Tom Stocky, the man credited with some of Google's early forays into enhancing its travel search capability, has ended over six years at the company and moved to Facebook. Read More
How airlines use Twitter - June 2011 [infographic]
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How airlines use Twitter - June 2011 [infographic]
By Kevin May | July 8, 2011
Southwest Airlines moves into second place as the global carrier with the most mentions, according to the latest report ranking activity by airlines on Twitter. Read More
Consumers failing to let go of social media even when on holiday
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Consumers failing to let go of social media even when on holiday
By Kevin May | July 7, 2011
Consumers can't get enough of social media, it appears - with almost two-thirds admitting they spend at least two hours every trip sneaking away for a bit of Facebook action. Read More
Why hotels should think of themselves before embracing Facebook and flash sales
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Why hotels should think of themselves before embracing Facebook and flash sales
By Viewpoints | July 6, 2011
A well-known story for hotels: powerful middlemen that dominate the market and put pressure on the property managers to lower prices and increase the commission. Read More
Back to basics with ten social media marketing tips for hotels
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Back to basics with ten social media marketing tips for hotels
By Patrick Landman | July 5, 2011
It is impossible to attend a conference these days without an in-depth session (or two) on best practices for social media marketing in travel. Read More
Carnival celebrates one million Facebook fans
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Carnival celebrates one million Facebook fans
By Kevin May | July 4, 2011
Doubles all round in the marketing department for Carnival Cruise Lines after passing the one million fan mark for its Facebook page. Read More
Nascar fans testing mobile app at Daytona Coke Zero 400 weekend
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Nascar fans testing mobile app at Daytona Coke Zero 400 weekend
By Dennis Schaal | July 3, 2011
While Nascar fans were enjoying the Coke Zero 400 Weekend at Dayt0na International Speedway over the holiday weekend, several hundred fans were piloting the new Daytona International Speedway mobile... Read More
Travel is inherently social, but can we please define a social travel website?
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Travel is inherently social, but can we please define a social travel website?
By Viewpoints | July 1, 2011
Social travel sites appear to launch every day - some get acquired by Google, some are mobile efforts in Asia, others are just riding the crest of the white hot social travel wave. Read More
Google and Virgin America get cozier with airline app development
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Google and Virgin America get cozier with airline app development
By Dennis Schaal | June 30, 2011
Can Google and and its hometown airline, Virgin America, get even cozier? Read More
Hotel guests to get late check-outs for social media check-ins
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Hotel guests to get late check-outs for social media check-ins
By Kevin May | June 29, 2011
Interesting use of social media in hotels with the Radisson Edwardian chain offering guests the chance to keep their rooms for longer if they check-in on location services. Read More
Airline direct-connect -- Coping with content fragmentation [video]
By Dennis Schaal | June 28, 2011
In the highly charged world of airline direct-connect , travel agencies wonder if they would have to establish direct-connects to dozens of airlines and whether the agency workflow will get stymied. Read More
Zuckerberg: Ten tips by big sister for using Facebook in travel
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Zuckerberg: Ten tips by big sister for using Facebook in travel
By Glenn Gruber | June 28, 2011
The opening keynote at HITEC in Austin, Texas, last week was given by Facebook’s Zuckerberg. Read More
Malaysia Airlines CEO toys with Twitter, extends baby ban in first class
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Malaysia Airlines CEO toys with Twitter, extends baby ban in first class
By Dennis Schaal | June 28, 2011
Enter Tengku Azmil, the new type of airline CEO, who isn't shy about answering travelers' questions and mixing it up with them on Twitter. Read More
Why including consumer reviews on travel sites matters
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Why including consumer reviews on travel sites matters
By Viewpoints | June 28, 2011
We’re often asked if there are any statistics to show how useful having reviews on your website can be. Read More