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News
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Online
Priceline brings Penny AI assistant to Snapchat ads
By Abby Crotty
|
November 10, 2026
Some Snapchat users now receive a message directly from Priceline when they open the app.
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News
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Technology
PhocusWire travel tech news briefs: Skyscanner, Fora, PROS and more...
By PhocusWire
|
November 6, 2026
Keep up with all the latest people, partner and product news from around the global travel industry.
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Interview
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Startups
Startup Stage: TravelSnap.AI turns guest video reviews into booking opportunities
By Cathy Walsh
|
October 12, 2026
The platform uses AI to collect, translate and publish guest video reviews to help travel businesses increase their visibility in AI search and drive bookings.
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Opinion
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Online
The reach is rented: Why travel brands need to stop building for algorithms
By Phil Treagus-Evans - Giraffe Social
|
September 18, 2026
Phil Treagus-Evans, CEO and co-founder of Giraffe Social, contends that a social following built on someone else's platform is "a relationship you're renting."
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News
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Technology
Travel brands continue to chase AI visibility as the landscape shifts
By Morgan Hines
|
September 4, 2026
Following reports that Reddit citations have fallen considerably in LLM results, travel companies are once again reconsidering visibility strategies.
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News
/
Technology
Klook expands creator access to single-link affiliate marketing tool
By Morgan Hines
|
September 3, 2026
Following a small pilot in March, the single-link storefront feature is now available to more than 30,000 creators across 88 markets.
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News
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Technology
PhocusWire's travel tech news briefs: BCD Travel, Klook, Dida and more...
By PhocusWire
|
August 28, 2026
Keep up with all the latest people, partner and product news from around the global travel industry.
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News
/
Technology
AI trip planning is outpacing DMO adoption
By Morgan Hines
|
August 25, 2026
There is a growing disconnect between DMOs’ AI preparedness and rising traveler use.
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News
/
Online
How Mad Monkey aligned its social media strategy with the way its guests travel
By Cathy Walsh
|
August 18, 2026
The hostel operator has built a multifaceted creator strategy around how young travelers discover destinations, connect with one another and move through Southeast Asia.
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News
/
Online
Agoda’s Tim Hughes on online travel’s broken promise and AI’s 'Reddit' dilemma
By Yeoh Siew Hoon - WiT
|
August 14, 2026
Agoda’s Timothy Hughes sat down at WiT Queenstown to discuss why online travel hasn't delivered on its oldest promise and why the fix for AI’s travel-advice problem might be in New Zealand.
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Interview
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Startups
Startup Stage: Seatlr wants to connect travelers going to the same city
By Abby Crotty
|
July 13, 2026
The Seatlr app connects travelers using flight numbers and offers AI translation for 59 languages.
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News
/
Online
Hostelworld’s Gary Morrison on building for the social traveler
By Cathy Walsh
|
June 30, 2026
Hostelworld CEO Gary Morrison discussed how the industry misunderstands hostel travelers, the company's strategy and more at Phocuswright Europe.
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News
/
Online
Klook’s Wilfred Fan on using social to spread travel
By WiT
|
June 24, 2026
Klook's chief commercial officer discusses using creator content and booking data to disperse tourism, drive social commerce and adapt to an AI-powered travel landscape.
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Opinion
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Distribution
The hotel industry's real TikTok GO problem has nothing to do with TikTok
By Boštjan Koželj
|
June 16, 2026
Boštjan Koželj argues that hotels risk missing the next wave of AI-driven distribution because many still lack the machine-readable infrastructure needed to compete in emerging channels.
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News
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Distribution
Hotel distribution pushes beyond traditional channels
By Cathy Walsh
|
June 10, 2026
Industry analysis from Shiji tracks the evolving distribution ecosystem, mapping new categories including AI-driven visibility and direct-booking platforms, map-based commerce and social messaging.
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Presenting the Hot 25 Travel Startups for 2027
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OpenAI acquires AI travel agent Odessia
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How travel brands can turn customer data into moments that matter
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Brand loyalty retains influence as personal AI agents take on travel booking
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Business travelers hesitant to let AI handle client bookings
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Travelport demonstrates agentic booking, pitching airline control
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WeRoad kicks off M&A strategy with acquisition of TravelTribe
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Why travel marketers need to look beyond search
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Big prospects, few bookings: Travel execs weigh in on personal AI assistants
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United blocks third-party AI agents from app, website
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