Social Media

While enough has been spoken about what hotels need to do in communicating on social media, the real challenge would lie in converting these communications into bookings and building trust with the... Read More

Data analyzed by Lufthansa Innovation Hub's TNMT platform identifies major issues in the passenger experience. Read More

Prontopia supports city resilience with a platform that makes travel stress free, and helps seniors live safely at home. Read More

Here's how three areas of the local tourism experience will be impacted by technology optimized for the COVID-19 world. Read More

In this week's episode of InPhocus we find out how a publisher had to rethink his world of travel media for a readership that cannot travel any time soon. Read More

The next guest on the New Reality With... series is Elliott Ferguson, CEO of Destination D.C, one of the most high-profile destination and tourism organizations in the world. Read More

Travis Katz brought Gogobot through a crowded field of social trip planning sites to an eventual sale to one of the biggest names in online travel. He tells the story to Mozio's David Litwak and Kevin... Read More

The travel experience is going to be disruptive (health checks) or weird (everyone wearing masks) for a while so ensuring the message does not ignore those facts will be beneficial in the... Read More

In a COVID-19 world, social media is not only an inexpensive way to reach large numbers of people, but a powerful opportunity to engage with potential customers and influence them to choose your... Read More

Diversity in travel influencer marketing has been a problem since the beginning. Here's how brands can fix it. Read More

Blizzard is a specialist in web hosting, website design, paid search and email marketing for vacation rental companies. It will retain the brand name it has operated under for 23 years. Read More

PhocusWire spoke to Salesforce about how the company helped many of its customers through the COVID-19 outbreak and what lessons should be noted by those looking to be better prepared for disruption of... Read More

The group of Black travel content creators is asking the travel industry to publicize metrics on Black representation. Read More

Panelists at a BAME Women in Travel event say travel brands need to take stock of their internal and external efforts around diversity and inclusion. Read More

Culture Trip and Lonely Planet launch Travel Reborn, a commercial partnership giving advertisers access to their combined audience. Read More