Phocuswright Research

News / Distribution

4 things to know about the future of the U.S. hotel market

By Phocuswright Research | May 26, 2023

High demand lifted average daily rates and occupancy, leading to a record-breaking 2022 for the U.S. hotel and lodging market as room revenue swept past pre-pandemic highs. Read More

News / Online

5 things to know about the travel experiences market

By Phocuswright Research | May 19, 2023

Travel experiences remain highly popular, but changing regulation, policy and consumer demands in challenging environments have reshaped the market. Read More

From Our Partners / Startups

McKinsey analysts on travel industry opportunities

By PhocusWire | May 2, 2023

Travel analysts from McKinsey discuss the latest research on travel startup funding and why travel companies may be missing an oppoortunity to get in on the ground floor of... Read More

News / Online

Travel agents' growing cruise sales may reverse trend to direct

By Andrea Zelinski - Travel Weekly | April 25, 2023

Travel agents have seen their share of cruise bookings plummet during the pandemic as direct sales soared, but the dominance of the advisor channel is predicted to snap back by 2025. Read More

News / Startups

Travel startups: End of the boom or beginnings of a renaissance?

By Mike Coletta - Phocuswright | April 24, 2023

We have entered very difficult territory for fundraising in travel, and the days of easy money are over (at least for now). Read More

News / Online

Hotel and rail are segments to watch in Spain

By Phocuswright Research | April 21, 2023

This Phocuswright report provides a comprehensive view of the Spain travel market, including detailed market sizing and projections, distribution trends, analysis of major travel segments, key... Read More

From Our Partners / Technology

McKinsey analysts on investment patterns in travel

By PhocusWire | April 18, 2023

McKinsey partner Nina Wittkamp and associate partner Evgeni Kochman explain the trends they have seen in recent years for funding of travel startups and what this may mean for the future. Read More

News / Online

Aviation industry invests in SAF to reach climate targets

By Kathryn Walson | April 10, 2023

With development of hydrogen- and electric-powered planes for long-haul flights too far off, airlines look to investments in sustainable aviation fuel to help meet carbon emissions goals. Read More

News / Online

4 key areas impacting the U.S. air market

By Phocuswright Research | April 10, 2023

While supply chain issues, staffing shortages and recession jitters hinder airlines from returning to pre-pandemic passenger volumes, slow-but-steady growth is still anticipated throughout the... Read More

From Our Partners / Startups

McKinsey analysts on innovation in travel

By PhocusWire | March 28, 2023

Travel analysts from McKinsey discuss the latest research and their analysis of innovation and funding across the industry. Read More

News / Online

Travel marketers still seeking higher TikTok profiles

By Derek Catron | March 23, 2023

Blueground job listing for content creator provides a high-profile example of travel’s efforts to use social media to build brand affinity and, maybe someday, boost bookings. Read More

News / Online

Influencers and social commerce in travel

By Robert Cole - Phocuswright | March 17, 2023

An in-depth Phocuswright report looks at how social marketing has evolved, how consumers interact with brands and nuanced differences for travel. Read More

News / Online

Can subscription services work for STRs?

By Kathryn Walson | March 15, 2023

The benefits of subscription services for short-term rentals can include recurring revenue streams and customer engagement, loyalty and retention. Read More

Opinion / Online

ITB Berlin's return lets travel celebrate culture of connection

By Pete Comeau - Phocuswright | March 7, 2023

Producers at events like Phocuswright Conferences have doubled down on providing networking opportunities to bring together individuals who share common interests. Read More