PhocusWire News

VIDEO: Location targeting as a travel marketing tactic
News / Technology
VIDEO: Location targeting as a travel marketing tactic
By PhocusWire | September 14, 2021
Even with the looming threat of Big Tech hanging over the technical capabilities of travel... Read More
Travel innovation "faceoff" brands unveiled for Business Travel Show
News / Technology
Travel innovation "faceoff" brands unveiled for Business Travel Show
By PhocusWire | September 13, 2021
The companies will present their services in series of head-to-head battles at the in person event,... Read More
Sounding Off: Follow the smart money with investments
Interview / Startups
Sounding Off: Follow the smart money with investments
By PhocusWire | September 10, 2021
Investment dollars currently seem to be going towards technology that drives efficiencies or that... Read More
VIDEO: A hotelier’s approach to digital marketing
News / Online
VIDEO: A hotelier’s approach to digital marketing
By PhocusWire | September 9, 2021
Speaking during PhocusWire Pulse, Red Carnation Hotel Collection global marketing director Victoria... Read More
VIDEO: Travel marketing under threat from Big Tech data changes
News / Technology
VIDEO: Travel marketing under threat from Big Tech data changes
By PhocusWire | September 7, 2021
Location marketing has become a useful tool for travel brands to understand where their customers are... Read More
Sounding Off: Never doubt travel's resilience, unless outside forces intervene
Interview / Online
Sounding Off: Never doubt travel's resilience, unless outside forces intervene
By PhocusWire | September 3, 2021
The final four month of 2021 are likely to be some of the most stressful the sector has faced yet, as... Read More
VIDEO: That’s the way the web cookie crumbles
News / Technology
VIDEO: That’s the way the web cookie crumbles
By PhocusWire | September 3, 2021
Third-party cookies, in particular, are an important part of the travel marketer's strategy to... Read More
VIDEO: Alternative business models for digital marketing
News / Online
VIDEO: Alternative business models for digital marketing
By PhocusWire | September 1, 2021
It's not exactly game on just yet, in the battle by brands to wean themselves off the Google machine,... Read More
PhocusWire Pulse: Travel Marketing Tactics
News / Online
PhocusWire Pulse: Travel Marketing Tactics
By PhocusWire | August 31, 2021
We look at issues and trends ranging from challenges for DMOs, death of cookies, retargeting, Google,... Read More
VIDEO: Focusing on the opportunities for travel's recovery
From Our Partners / Online
VIDEO: Focusing on the opportunities for travel's recovery
By PhocusWire | August 30, 2021
With mass vaccinations taking place in many countries and the industry attempting to become... Read More
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TUI Group credits AI-driven cost savings for Q3 results
August 12, 2026
TUI Group credits AI-driven cost savings for Q3 results
TUI Group CEO Sebastian described AI as a game changer for customer service and yield management,... Read More