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PhocusWire's in-depth coverage of the intersection of travel, tourism and hospitality with the web, featuring news, analysis, interviews, research and more.

What is Social Media 3.0?
News / Online
What is Social Media 3.0?
By PhocusWire | December 23, 2013
SOCIAL: Travel brands, perhaps as much or more than most other industries, have finally got to grips... Read More
Adara ties travel intent to Twitter ad platform with eye towards conversions
News / Online
Adara ties travel intent to Twitter ad platform with eye towards conversions
By Nick Vivion | December 20, 2013
Adara has recently announced an integrated partnership with Twitter that allows travel brands to... Read More
10 content marketing ideas (and action points) for 2014
News / Online
10 content marketing ideas (and action points) for 2014
By Viewpoints | December 20, 2013
According to the Content Marketing Institute, 56% of UK marketers expect to increase their CM spend in... Read More
How Indian airlines perform in social media [INFOGRAPHIC]
News / Online
How Indian airlines perform in social media [INFOGRAPHIC]
By Karthick Prabu | December 20, 2013
Indian aviation is hotting up with three airlines planning to launch in 2014 as well as Etihad taking... Read More
Ctrip helps China car rental service eHi pocket $100M investment
News / Distribution
Ctrip helps China car rental service eHi pocket $100M investment
By Karthick Prabu | December 20, 2013
eHi, a Shanghai-based online car rental service, has secured over $100 million investment from China's... Read More
Deep dive into Asia Pacific online travel market
News / Technology
Deep dive into Asia Pacific online travel market
By Karthick Prabu | December 19, 2013
Asia Pacific travel market ousted Europe to become the world’s biggest regional travel market in 2012,... Read More
One decade in, enterprise-level social matures - so what's next for social in business?
News / Online
One decade in, enterprise-level social matures - so what's next for social in business?
By Nick Vivion | December 19, 2013
Social strategist Altimeter Group has published an overview of enterprise-level social programs in... Read More
Twitter adds conversion tracking for promoted tweets, affecting travel marketers
News / Online
Twitter adds conversion tracking for promoted tweets, affecting travel marketers
By Sean O'Neil | December 19, 2013
After months of tests, Twitter made its advertising conversion tracking tool available to all... Read More
Best travel videos of 2013, as picked by Vimeo
News / Online
Best travel videos of 2013, as picked by Vimeo
By Sean O'Neil | December 19, 2013
Video-sharing platform Vimeo tends to rise above the mass-market clutter of YouTube, showcasing... Read More
Airbnb launches first flight into integrated marketing with $2 million campaign, Birdbnb
News / Online
Airbnb launches first flight into integrated marketing with $2 million campaign, Birdbnb
By Nick Vivion | December 18, 2013
[video_popup width="805" height="454" video_link="http://www.youtube.com/embed/QJpMk8uuvo"... Read More
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