Online Travel Agency

PhocusWire's in-depth coverage of online travel agencies, featuring news, analysis, interviews, research and more on the brands and their strategies, executives and positions in the market.

Early AI lessons, experiments at Expedia Group
News / Technology
Early AI lessons, experiments at Expedia Group
By Morgan Hines | June 11, 2026
Chief product officer Shilpa Ranganathan discussed Expedia Group’s AI innovation pace, early chatbot missteps and the organizational hurdles of scaling the technology. Read More
Tern launches agentic AI to boost travel advisor efficiency
News / Technology
Tern launches agentic AI to boost travel advisor efficiency
By Cathy Walsh | June 10, 2026
The technology can generate cruise proposals and draft communications for advisor approval. Read More
Hotel distribution pushes beyond traditional channels
News / Distribution
Hotel distribution pushes beyond traditional channels
By Cathy Walsh | June 10, 2026
Industry analysis from Shiji tracks the evolving distribution ecosystem, mapping new categories including AI-driven visibility and direct-booking platforms, map-based commerce and social messaging. Read More
Hotels face speed problem as video platforms reshape the booking journey
News / Technology
Hotels face speed problem as video platforms reshape the booking journey
By Matthew Parsons | June 10, 2026
Hospitality leaders say legacy operating models are ill-equipped for an era of AI-powered discovery and social commerce. Read More
US car rental growth remains muted amid new pressures
News / Online
US car rental growth remains muted amid new pressures
By Phocuswright Research | June 9, 2026
Weaker inbound travel, vehicle recalls and evolving booking channels are shaping the industry's outlook. Read More
OTA moats against AI disruption may be shallower than they appear
Opinion / Technology
OTA moats against AI disruption may be shallower than they appear
By Christian Watts - Magpie | June 8, 2026
Christian Watts, founder and CEO of Magpie, argues that loyalty programs, unique inventory and bundling will offer less protection as travel discovery moves to AI platforms. Read More
PhocusWire's travel tech news briefs: Airbnb, Yotel, IHG and more...
News / Technology
PhocusWire's travel tech news briefs: Airbnb, Yotel, IHG and more...
By PhocusWire | June 5, 2026
Keep up with all the latest people, partner and product news from around the global travel industry. Read More
Inside the Philippines’ most overlooked $36B digital market
News / Online
Inside the Philippines’ most overlooked $36B digital market
By WiT | June 5, 2026
Explore data from WiT's "Online Travel Tracker Volume 5: Philippines In Focus."   Read More
Expedia Group chairman Barry Diller says AI won't replace humans
News / Technology
Expedia Group chairman Barry Diller says AI won't replace humans
By Morgan Hines | June 5, 2026
Expedia Group is intent on pursuing AI opportunities, but the company’s chairman has expressed apprehension over the technology. Read More
Perk secures $300M in finance for product and technology investment
News / Finance
Perk secures $300M in finance for product and technology investment
By Linda Fox | June 3, 2026
Perk said the new credit facility reflects lender confidence in its "vision and strategy." Read More
Priceline updates Penny AI assistant with Claude
News / Technology
Priceline updates Penny AI assistant with Claude
By Linda Fox | June 3, 2026
Priceline said Claude models will support conversational reasoning and planning for its Penny AI assistant. Read More
Why unified payments infrastructure could be travel's next competitive edge
From Our Partners / Technology
Why unified payments infrastructure could be travel's next competitive edge
By PhocusWire | June 3, 2026
Cross-border payments in travel remain fragmented and costly, but consolidated infrastructure and embedded FX may offer a smarter path forward. Read More
OTA marketing spend creeps up despite talk of AI-driven efficiency
News / Finance
OTA marketing spend creeps up despite talk of AI-driven efficiency
By Linda Fox | June 3, 2026
Airbnb, Booking Holdings and Expedia Group upped sales and marketing investment in Q1 2026, with some sharing AI impact and others steering clear. Read More
PhocusWire's travel tech news briefs: TUI Group, Mews, CarTrawler, Sabre and more...
News / Technology
PhocusWire's travel tech news briefs: TUI Group, Mews, CarTrawler, Sabre and more...
By PhocusWire | May 29, 2026
Keep up with all the latest people, partner and product news from around the global travel industry. Read More
Amadeus, Accenture partner on new agentic advertising platform
News / Technology
Amadeus, Accenture partner on new agentic advertising platform
By Matthew Parsons | May 28, 2026
The platform is designed to help travel brands identify intent and demand signals earlier, then leverage Accenture’s agentic framework to execute campaigns. Read More
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