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Web brands embrace bricks-and-mortar stores
By PhocusWire
|
February 16, 2014
MARKETING: Travel, perhaps more than any other industry vertical, has seen its former stronghold of physical shop-fronts hit hard by the introduction of the web some 20 years ago. Although it is dif...
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News
/
Technology
Digital habits: Nielsen profiles the US consumer in latest report
By Nick Vivion
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February 14, 2014
The constant-flux nature of the digital landscape means that brands must rapidly adapt their marketing strategies to map the shifting consumption habits of consumers. In order to be present where cons...
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News
/
Online
Big brand social media managers - a confession
By PhocusWire
|
February 14, 2014
SOCIAL: A plethora of social media channels are now available to brands (some obviously more effective than others) and, inevitably, resources required to manage them. In travel there is still some...
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News
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Technology
Virgin America and Gogo partner with app for in-flight networking - and a dream pitch
By Nick Vivion
|
February 14, 2014
Virgin America and Gogo Inflight WiFi have partnered with mobile business networking app Here on Biz on a cross-marketing promotion that offers up free flights to entrepreneurs with the perfect pitch....
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News
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Online
How 16-24s use technology and social media during a trip
By Kevin May
|
February 14, 2014
We all know those aged between 16 and 24 (Gen-Y) are social media freaks, will challenge managed travel policy, and start hyperventilating if apart from their phones for more than two minutes. A ma...
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News
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Technology
Startup pitch: PoolCircle aims to be at centre of peer-to-peer services
By Karthick Prabu
|
February 14, 2014
There are countless individual providers of peer-to-peer services in the accommodation, connecting locals with travellers and car rental segments. But how about bringing all those players under one...
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News
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Online
A new way of crunching destination visitor numbers [VIDEO]
By Kevin May
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February 13, 2014
[video_popup width="805" height="454" video_link="http://www.youtube.com/watch?v=Wyp3-NSS0UU" video_image_link="https://www.tnooz.com/wp-content/uploads/2014/02/visitor-numbers-2.jpg"] Destinations...
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News
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Technology
Big shoes to fill - new Kayak tech boss on flights, mobile, Europe and more
By Nick Vivion
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February 13, 2014
Late last year, Kayak co-founder and CTO Paul English stepped down to pursue another venture. The news was significant, as he was a key driver to the brand's success over the past decade. English w...
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News
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Technology
A Facebook take on travel in 2014 - silent, blurred and visual
By Linda Fox
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February 13, 2014
What a difference a year makes – or does it? A year ago during Enter 2013, Facebook global marketing solutions specialist Aoife Desmond shared some insight into Zucks Law, travel companies being cr...
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News
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Online
KLM to (kind of) allow flight payments via Twitter and Facebook
By Karthick Prabu
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February 13, 2014
With KLM, it's often: what's next? The airline has answered by launching a service in which users can make payments for flights via social media. Passengers who are planning to book a flight, modif...
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News
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Distribution
Farelogix rolls out SaaS version of airline merchandising platform
By Nick Vivion
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February 13, 2014
Farelogix has created a SaaS version of their enterprise-level merchandising software for airlines, claiming the "world's first Merchandising as a Service" model. FLX Merchandise-Xpress is targeted...
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News
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Technology
Ctrip seeing steady growth of 30%, dominated hotel and flight bookings
By Karthick Prabu
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February 12, 2014
Ctrip has reported an increase of 30% between 2012 and last year, on the back of net revenue of $890 million. The Chinese online travel agency saw a similar jump (31%) in the fourth quarter of 2013...
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News
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Technology
Yahoo acquires Wander's photo-based diary app Days
By Karthick Prabu
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February 12, 2014
With an obvious effort to strengthen its mobile channel, Yahoo has acquired Wander's visual diary mobile app service - Days. Terms of the deal were not disclosed, however, TechCrunch reports the de...
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News
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Distribution
OTAs are winning the battle but maybe not the hotel distribution war
By Viewpoints
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February 12, 2014
OTAs cannibalising direct hotel sales isn't surprising, and boils down to two things: the range of offers and the ability to put huge marketing clout into driving custom. But, last week's article (...
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News
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Technology
Hi-tech games - Premium passengers want more than just champagne in lounges
By Kevin May
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February 12, 2014
Airport lounges are no longer just places to hide away from the riff-raff or somewhere to grab a glass of bubbly - apparently high-end customers also fancy playing games. Really? So, another wee...
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Travel brands continue to chase AI visibility as the landscape shifts
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Amadeus is working with Anthropic to help developers access content
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Airbnb is making us rethink what a 'direct booking' really means
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WeTravel acquires Tourwriter to broaden custom travel focus
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AI search is changing the marketing playbook: How can travel survive?
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Google removes vacation rentals unit from search results in the EEA
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Flagship launches with 3 tours and activities brands, further acquisitions planned
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The agentic traveler: Is travel ready for AI booking demand?
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PhocusWire's travel tech news briefs: HBX, Marriott, Lighthouse and more...
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