Marketing

From Our Partners / Online

How to reach the next generation of travelers reigniting the industry

By Google | July 28, 2021

As travel bounces back, industry leaders are keenly focused on next-gen travelers, who have emerged as a critical audience for post-pandemic excursions. Read More

News / Technology

Revinate acquires direct booking platform NAVIS

By Mitra Sorrells | July 27, 2021

Terms of the acquisition have not been disclosed, but Revinate says its investor and partner, Serent Capital sponsored the deal. Read More

News / Online

My Method... How Getaway used email marketing to boost metrics across the board

By Will Crocker Hay - Braze | July 27, 2021

With the travel industry in recovery mode, businesses are driving growth by investing in customer engagement. Read More

News / Online

VIDEO: Digital marketing to the rescue? Reevaluating best practices in travel

By PhocusWire | July 23, 2021

During Phocuswright Europe 2021, executives from Mirai and Sojern discuss the digital marketing opportunities presented by the pandemic and the clean slate travel marketers can build from. Read More

News / Distribution

Leisure Pass Group rebrands as Go City

By Mitra Sorrells | July 22, 2021

Go City provides contactless, mobile passes for entry to more than 1,000 attractions, tours, museums, observation decks, cruises, theme parks and other experiences. Read More

Opinion / Online

The sustainable DMO: Building a future for destinations of all sizes

By Luca Romozzi & Katy Gallagher - Sojern | July 22, 2021

Technology and data-driven strategies can help destinations of all sizes build sustainable business models. Read More

News / Online

Miles travel rewards platform raises $12.5M

By Mitra Sorrells | July 21, 2021

Miles, which allows users to earn miles for all forms of travel, has raised a total of $20 million since launching in 2018. Read More

Opinion / Online

Yes, there's crazy travel demand today. But what's next?

By Clayton Reid - MMGY | July 20, 2021

MMGY CEO Clayton Reid outlines the short- and long-term market conditions impacting the travel industry’s recovery. Read More

News / Online

Google expands Travel Insights tools with new features, U.S. search data

By Mitra Sorrells | July 15, 2021

Following a partnership with the UNWTO announced in May, Google is now also working with Destinations International and HSMAI to hep destinations and hoteliers use travel search data more effectively. Read More

News / Distribution

VIDEO: The push for direct - will hotels take a stand or accept a hand?

By PhocusWire | July 14, 2021

Maud Bailly, CEO for Southern Europe at Accor, and Tim Davis, founder and managing director at PACE Dimensions, join Phocuswright analyst Lorraine Sileo to discuss the issues in play for the rest of... Read More

News / Online

VIDEO: The destination dilemma - how to know it’s safe to reopen

By PhocusWire | July 12, 2021

Speaking during Phocuswright Europe, Turespaña director general Miguel Sanz Castedo explains Spain’s strategy to welcome vaccinated tourists. Read More

News / Startups

JetBlue Technology Ventures invests in short-term rental analyst Transparent

By Mitra Sorrells | July 2, 2021

JetBlue Technology Ventures says the financing aligns with its goals of “reimagining the accommodation experience” and providing startup-led innovation for JetBlue. Read More

Opinion / Online

How to evolve destination marketing for the future of travel

By Katie Anderson and Alli Bolger - Colle McVoy | June 28, 2021

We believe COVID‐19 is allowing the travel industry to reevaluate, readjust and reimagine the definition of sustainable travel and, as a result, what that could mean for the future of destination... Read More

News / Online

Travel industry must fix “trust gaps” as it restarts

By Mitra Sorrells | June 24, 2021

Based on a results of a survey of 11,000 consumers, Travelport says the pandemic has created a “once-in-a-lifetime” opportunity for the travel industry to regain travelers’ trust. Read More

News / Online

Short-term rental booking habits are starting to "normalize"

By Jill Menze | June 23, 2021

According to new data from Guesty, travelers are growing comfortable with shorter stays and longer booking windows as they head into the summer and beyond. Read More

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