Marketing

News / Online

Airbnb confirms hotels expansion plans amid 'strong' early momentum

By Morgan Hines | February 12, 2026

Airbnb reported solid Q4 and full-year results and shared updates on its progress in the hotel vertical. Read More

News / Distribution

OTAs gain share of experiences bookings as direct declines

By Abby Crotty | February 9, 2026

According to the State of Experiences report from Arival, 37% of bookings were attributed to OTAs in 2025. Read More

News / Online

Mount, Popfly merge to support travel brands, creators

By Morgan Hines | February 6, 2026

Adventure content company Popfly will integrate Mount’s network into its own. Read More

News / Technology

PhocusWire's travel tech news briefs: Sabre, Navan, Accelya and more...

By PhocusWire | February 6, 2026

Keep up with all the latest people, partner and product news from around the global travel industry. Read More

News / Online

Trivago turns a corner with strong 2025 results

By Morgan Hines | February 3, 2026

Trivago credited its revenue growth to a rise in referral revenue in Q4 2025, its fourth consecutive quarter of double-digit growth in this metric. Read More

News / Online

84% of leisure travelers admit to gaming loyalty programs

By Phocuswright Research | January 27, 2026

Going the extra mile to play the loyalty systems has become the norm, albeit exploited by some travelers more than others. Read More

News / Distribution

A new age of travel selling: AI, personalization and human touch

By Abby Crotty | January 26, 2026

Fora's Jake Peters and Unravel's Maarten van Pijpen discuss travel selling strategies and how both tech and humans fit in. Read More

News / Online

MakeMyTrip reports profit growth, spike in ancillary sales in Q3

By Abby Crotty | January 21, 2026

The OTA saw significant growth in its "other" segment, which includes ancillaries, with the adjusted margin up 45.5% year over year. Read More

News / Online

Agent advantage: Who’s booking with travel advisors?

By Phocuswright Research | January 21, 2026

Although U.S. travelers overall are showing heightened price sensitivity, advisors are leveraging different tactics to appeal to more budget-conscious customers. Read More

From Our Partners / Online

Key travel trends shaping destinations, experiences and stays

By PhocusWire | January 20, 2026

From pop culture-inspired travel and sports tourism to growing interest in flexible stays and multi-property trips, the signals point to a more intentional and experience-led approach to travel in the... Read More

From Our Partners / Online

How travel insurance is evolving to support modern journeys

By PhocusWire | January 13, 2026

Travel disruption has become a defining feature of leisure and business trips as delays, cancellations and unexpected events increasingly shape traveler behavior. Read More

News / Online

Travel industry enters 2026 with steady momentum: Data insights

By Phocuswright Research | January 13, 2026

Phocuswright compiled dozens of data points, trends and key findings from Travel Forward 2026 to help the industry make better decisions. Read More

News / Technology

Travel executives on spreading bets with AI

By Linda Fox | January 9, 2026

C.A. Clark of Miles Partnership and Marius Nigond of iWander discuss excitement, concerns and risk with AI. Read More

From Our Partners / Technology

Why data quality is becoming the foundation of travel innovation

By PhocusWire | January 7, 2026

Yanolja's Changemaker session at The Phocuswright Conference explored how low-quality data remains one of the biggest barriers to innovation in hospitality and how cloud-based platforms are changing the... Read More