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Industry first alert: Google teams up with Hilton brand DoubleTree for interactive YouTube channel
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Industry first alert: Google teams up with Hilton brand DoubleTree for interactive YouTube channel
By Karthick Prabu | May 6, 2013
DoubleTree by Hilton has launched an interactive YouTube platform in which users will be able to share their trip experiences and get rewarded for their efforts. Read More
Swanky new home for Sabre in London - there is opportunity for a video or two in that
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Swanky new home for Sabre in London - there is opportunity for a video or two in that
By Kevin May | May 4, 2013
Cast your minds back a few years to when people went (Lady) gaga over Google's new offices in Zurich, Switzerland - wacky, dripping in technology and colour, and annoying for facility managers across... Read More
Google Glass and other wearable tech - Christmas comes early for marketers
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Google Glass and other wearable tech - Christmas comes early for marketers
By PhocusWire | May 3, 2013
You might know how much an impression's worth for your brand. Perhaps you can estimate the value of a click, or social actions such as buzz, likes and shares. Read More
That web design versus SEO debate: does it make any sense at all?
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That web design versus SEO debate: does it make any sense at all?
By PhocusWire | May 2, 2013
Designers bashing SEOs and vice versa. We all have been seeing this happening for a long while now - years, in fact. And it’s probably not going to end any time soon. Read More
Why travel brands are particularly at risk from the next Google Penguin update
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Why travel brands are particularly at risk from the next Google Penguin update
By Viewpoints | May 2, 2013
In the past 18 months Google has brought out a large number of updates designed to penalise sites that have used unnatural links to gain an advantage in the search results and lot of sites suffered from... Read More
Visual currency converter - genius or a travel app for app's sake?
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Visual currency converter - genius or a travel app for app's sake?
By Kevin May | April 28, 2013
Pass through a London tube station at the moment and you cannot fail to see a poster campaign for the Apple iPad, reminding potential owners of the hundreds of thousands of apps available. Read More
Behold the bounty to be had in travel when data roaming charges ease
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Behold the bounty to be had in travel when data roaming charges ease
By Viewpoints | April 25, 2013
It’s the mid-1990s, and I’m one of those management consultants so lovingly praised on the hit TV drama House of Lies. Read More
Google attempts to appease travel search critics, plans tests for new display options
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Google attempts to appease travel search critics, plans tests for new display options
By Linda Fox | April 25, 2013
Google's lengthy wrangling with European regulators could see some kind of closure if a market test of proposals from the search giant proves successful. Read More
Do travel companies need to revisit mobile security choices for staff?
News / Online
Do travel companies need to revisit mobile security choices for staff?
By Glenn Gruber | April 18, 2013
That Android devices are much more susceptible to malware attacks than Apple iOS devices is not breaking news. This has been a trend for quite some time. Read More
Google's take on mobile influence in Indian and US travel industry
News / Online
Google's take on mobile influence in Indian and US travel industry
By Karthick Prabu | April 17, 2013
India is going to be a mobile-first country when it comes to the travel industry, says Google travel industry boss, Siddharth Dabhade. Read More
Travel companies are STILL living in the dark ages - stuck in a paper world
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Travel companies are STILL living in the dark ages - stuck in a paper world
By Viewpoints | April 17, 2013
I recently went to a traditional consumer travel show, to see how travel companies today share information and promote their destinations. Read More
Google chimes in on airline distribution changes, criticises closed shop and speed issues
News / Online
Google chimes in on airline distribution changes, criticises closed shop and speed issues
By Linda Fox | April 15, 2013
IATA’s proposed NDC airline standard won’t meet the performance necessary to meet the demands of internet surfers according to a senior Google exec Read More
Google Streetview put on steroids
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Google Streetview put on steroids
By Kevin May | April 9, 2013
Technically brilliant time-waster - and potentially heaps of travel-related fun - with a new service which has essentially stitched together Google Streetview images and added speed into the equation. Read More
Six myths about SEO hoteliers are still believing
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Six myths about SEO hoteliers are still believing
By Viewpoints | April 9, 2013
Last week I took an informal survey and asked a group of hoteliers we work with what the top SEO questions they often hear. Read More
Travel fragmentation is extending to mobile
News / Online
Travel fragmentation is extending to mobile
By Viewpoints | April 5, 2013
The pervasive fragmentation in online travel is extending into mobile. Travel companies are simply applying their existing web services to native and mobile web apps. Read More
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