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News / Online

How organic search is becoming ineffective for hotels on Google

By Kevin May | May 23, 2018

Most conversations that involve digital marketing and the efforts of hotels and online travel agencies to gain exposure usually revolve around advertising. Read More

News / Online

VIDEO: Google on its progress in travel so far (read: substantial)

By PhocusWire | May 22, 2018

Google has lots of folk in a senior leadership positions who have some degree of responsibility for its focus on travel. Read More

News / Technology

Google says forget app versus mobile web, it's app and mobile web

By Martin Cowen | May 16, 2018

A recent Think with Google article suggests that "app versus mobile web" arguments should be consigned the recycle bin and that brands need to start thinking how these two "unique" formats can work to Read More

Interview / Technology

Phocuswright Europe 2018 Preview: Q&A with Google's Richard Holden

By PhocusWire | April 30, 2018

Ahead of the event, he discusses how Google has no plans to become an OTA, the importance of search and more. Read More

Notated News / Technology

Meet the ultra-smart new head of AI at Google

By Tom Simonite - Wired | April 19, 2018

Google's heavy investment in artificial intelligence has helped the company’s software write music and beat humans at complex board games. Read More

News / Online

Google tests activities search platform with a twist

By Kevin May | April 10, 2018

No need to panic just yet - it's only a test, of course - but Google has quietly built a search engine for tours and activities. Read More

News / Online

Google's stealth lab tests new travel products

By Kevin May | March 29, 2018

An app focusing on corporate travel services and an additional app for the Local Guides community are in the works at the Google "incubator". Read More

News / Distribution

A data dive into the power and positioning of Google Flights

By Viewpoints | March 15, 2018

This is a viewpoint from Gitit Greenberg, director of digital insights at SimilarWeb. When the biggest name in technology decided to create a targeted product for travel in 2011 it set off alarm Read More

News / Online

Google hotel reviews more than doubled in 2017, drive overall increase

By Mitra Sorrells | March 13, 2018

Travelers posted 27% more hotel reviews in 2017 than a year earlier and most of that growth can be attributed to Google. Read More

News / Technology

Voice tech in travel, part 2: UX and design

By Mitra Sorrells | March 12, 2018

The days of typing search terms into a browser or clicking through drop-down menus may be fading. Rising in their place is a much more natural interface: voice. Here are the characteristics of an... Read More

News / Online

Google offloads Zagat to restaurant review site The Infatuation

By Jill Menze | March 5, 2018

Restaurant review mainstay Zagat is changing homes: Google, which has owned Zagat since 2011, has sold the brand to food discovery site the Infatuation for an undisclosed sum. Read More

News / Technology

Voice tech in travel, part 1: Brand adoption

By Mitra Sorrells | March 5, 2018

The days of typing search terms into a browser or clicking through drop-down menus may be fading. Rising in their place is a much more natural interface: voice. Read More

News / Online

Google Flights: the mainstream player everyone feared?

By Kevin May | March 2, 2018

Google doesn't really talk about how well its Flights metasearch engine is shaping up against its powerful competitors - but external data providers can help shine a light. Read More

News / Technology

Google's new Hangouts Chat launches with Kayak chatbot

By Mitra Sorrells | March 1, 2018

Google has released Hangouts Chat – a collaboration tool widely called Google’s competitor to Slack – and Kayak is one of several companies that have built bots that are integrated with the Chat... Read More

News / Technology

Booking.com first as Google rates UK travel sites on mobile friendliness

By Linda Fox | February 25, 2018

Google has rated Booking.com, followed by Kayak, eDreams and Lastminute, as the most mobile-friendly travel sites in the UK. The release of the research, timed for the start Mobile Web Congress in Read More

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