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Getaroom.com puts Facebook fans in video mode

By Dennis Schaal | March 15, 2010

In one fell swoop, getaroom.com figured out a way to increase viewership of its commercials, boost its Facebook fan base, increase interaction with consumers, bump up traffic on its blog and plug a... Read More

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Lufthansa celebrates 36,000 tweets from MySkyStatus project

By Kevin May | February 24, 2010

MySkyStatus, a system developed by Lufthansa to allow passengers to send status updates to their social networks in-flight, has doubled the number of messages sent out in the space of a month. Read More

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Twitter way down list of social media sites used by budget travellers

By Kevin May | February 23, 2010

Surprising news for the digerati from a large survey by budget accommodation provider Hostelworld indicating that Facebook and YouTube lead the way in use of social media by travellers at the expense of... Read More

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Social media – constant change, elusive ROI, beware of mass hysteria

By Timothy O'Neil-Dunne | February 15, 2010

Social Media has only one constant – and that is change. So how on earth do you keep up? Read More

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Why your Facebook fans are phonies

By Troy Thompson | February 2, 2010

A Facebook poll to find which US state can get the most 'fans' might be interesting in the short term but over time it is probably - and unfortunately - utterly meaningless. Read More

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WAYN looks over shoulder at FourSquare, ponders gaming strategy

By Kevin May | January 11, 2010

Travel social network WAYN has been through a number of incarnations over the years and is now considering a move to add gaming functionality as a result of seeing FourSquare's early success. WAYN... Read More

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Is it just the luddites who still work with email?

By Timothy O'Neil-Dunne | December 24, 2009

OK, so I am really comfortable with email. I have been an Outlook user since I beta’d the first office suites when I was at Microsoft with the Office 1997 version. So here we are more than ten years... Read More

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TripIt-Facebook hooked, real-time capabilities of social networks irresistable

By Kevin May | December 17, 2009

Travel planning and online concierge service TripIt is launching Facebook Connect functionality to allow members to share and create trips on the social network. The tie-in works by posting a user's... Read More

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Industry First alert: group travel organising via Facebook?

By Kevin May | December 8, 2009

UK online travel agency OnTheBeach claims a world first today with the launch of a Facebook application to allow a customer to organise bookings for friends. Once the BeachMate application is shared... Read More

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Social media - why man is beating the machine

By Siew Hoon Yeoh | November 26, 2009

Not a day goes by these days that we don’t get something in our mail box about social media. If it’s not another article telling us how to incorporate it into our business strategy, it’s another webinar... Read More

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When the Facebook mothership sneezes and everyone catches a cold

By Kevin May | November 19, 2009

Traxo, one of the companies featured in the PhoCusWright Travel Innovation Summit this week and a fledgling trip planning and itinerary management service, is one of many firms that suffers when the... Read More

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Why the fuss over Twitter when Facebook is the place for travel?

By Kevin May | November 12, 2009

TravelMuse has broken with convention and appears to be the only travel company this autumn not talking about Twitter. The California-based travel guide and trip planning website today launched a series... Read More

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Twitter, Google and Bing - The Perfect Storm of travel search

By Kevin May | October 22, 2009

Travel companies that dismissed micro-blogging service Twitter ("Why do I want to know if someone is eating a bagel or not?") may well be rethinking their strategy this morning. News initially from... Read More

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A toy for those who get Twitter withdrawal on flights

By Kevin May | October 12, 2009

Or, keeping in line with much of Twitter's usage, this service from Lufthansa could also be targeting those who want to show off where they are (and think their followers care). Jokes aside, Lufthansa... Read More

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Do agents realise bag and seat charges are a ploy to increase direct bookings?

By Alex Bainbridge | October 6, 2009

There is some confusion about extra services (which are mainly non mandatory to the end customer) that are now available on many forms of mainstream travel products such as flights. The problem is these... Read More

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