Distribution

PhocusWire's in-depth coverage of the travel, tourism and hospitality industry with its distribution process and systems, featuring news, analysis, interviews, research and more.
Booking.com leads the way as top hotel channel
News / Distribution
Booking.com leads the way as top hotel channel
By Kevin May | February 7, 2018
Some 72 million reservations have been analysed to discover what are claimed to be top... Read More
Airbnb officially opens up platform to hotel distribution
News / Distribution
Airbnb officially opens up platform to hotel distribution
By Kevin May | February 7, 2018
Airbnb is to allow hotels and other accommodation providers to list on the site for the first... Read More
In The Big Chair - Robert Albert of Routehappy
Interview / Distribution
In The Big Chair - Robert Albert of Routehappy
By Jill Menze | February 7, 2018
The travel industry veteran of more than ten-plus years will continue to lead Routehappy as a... Read More
Blockchain the enabler of new non-air standards project
News / Distribution
Blockchain the enabler of new non-air standards project
By Martin Cowen | February 7, 2018
Travel Ledger is a new initiative which is aiming to oversee a new B2B industry standard for settling... Read More
Nordic Choice blockchain test Winding Tree
News / Technology
Q&A: How - and why - Nordic Choice Hotels is testing blockchain
By Mitra Sorrells | February 7, 2018
Could an open-source blockchain-based distribution system stimulate innovative solutions from travel... Read More
Google updates UX to make flight and hotel bookings easier on mobile
News / Technology
Google updates UX to make flight and hotel bookings easier on mobile
By Nick Vivion | February 6, 2018
With experts emphasizing the importance of UX, and consumers responding to well-designed products,... Read More
Sabre launches 'Ella,' TSI's new virtual travel agent chatbot
News / Distribution
Sabre launches 'Ella,' TSI's new virtual travel agent chatbot
By Michele McDonald | February 6, 2018
Sabre Corp. launched a pilot program of a “virtual agent” chatbot powered by artificial intelligence... Read More
Online travel agency fightback: Tactics to lure direct bookings
Opinion / Distribution
Online travel agency fightback: Tactics to lure direct bookings
By Max Starkov - HEBS Digital | February 6, 2018
As the travel planning journey continues to become increasingly more complex, hoteliers need to be... Read More
BCD Travel sets out tech playbook, creates marketplace for third parties
News / Distribution
BCD Travel sets out tech playbook, creates marketplace for third parties
By Linda Fox | February 6, 2018
BCD Travel has developed a platform for corporate travellers and bookers to access third party... Read More
Bing Phocuswright digital travel marketing study
News / Online
What travel marketers need to know for digital engagement
By Mitra Sorrells | February 6, 2018
Travel marketers should fine-tune digital strategies to attract new customers and reinforce loyalty... Read More
Sponsored Content
From Our Partners
Precision and predictability for travel marketing: Essential visitor intelligence to drive growth
September 9, 2025
Precision and predictability for travel marketing: Essential visitor intelligence to drive growth
 In partnership with Zartico, this video series explores the latest trends and delivers practical... Read More
Get real: The power of combining AI with authentic intelligence
August 19, 2025
Get real: The power of combining AI with authentic intelligence
Chris Hemmeter from Thayer Investment Partners outlines his thoughts on the importance of balancing AI... Read More
Changing traveler patterns, evolving customer needs drive demand for travel insurance
May 6, 2025
Changing traveler patterns, evolving customer needs drive demand for travel insurance
Travel protection is bringing peace of mind for travelers and positive rewards for suppliers.... Read More