Customer Relationship Management

News / Technology

Sharing economy spurs hotel investment in tech, loyalty programs

By Mitra Sorrells | January 19, 2018

Competition from Airbnb, HomeAway and other sharing economy businesses that offer alternative accommodations is prompting hotels to beef up their marketing technology and loyalty programs. Read More

News / Online

Mixed results as airlines tackle social media-led customer service

By Mitra Sorrells | January 12, 2018

As travelers increasingly send direct messages through platforms like Facebook Messenger and Twitter, airlines and carriers need to prioritize quick responses to such inquiries. Read More

News / Technology

Video: Don't believe the hype of digital assistants - embrace it

By Kevin May | January 10, 2018

The emergence of digital assistants in the past few years has excited many people in the travel brands. Read More

News / Startups

Tech rental ecosystem grows: MyVR lands $6.1M

By Kevin May | December 6, 2017

MyVR is the latest company to capitalize on the emerging sub-network of services around providing services to private accommodation sellers. Read More

News / Online

Cendyn discusses its hotel CRM ground game

By Sean O'Neil | August 15, 2016

Customer relationship management (CRM) software has become a mainstay of many e-commerce businesses, as a way of analyzing guest behavior to predict desire and intent. But the hotel industry has be Read More

News / Online

TravelClick acquires ZDirect, a hotel CRM provider

By Sean O'Neil | October 27, 2015

TravelClick, a hospitality tech provider, says it has acquired ZDirect, maker of a hotel customer relationship management (CRM) platform. Deal terms weren't publicized. But it's likely a nice payda Read More

News / Distribution

TUI looks to make more of customer relationship and dynamic packaging

By Linda Fox | February 10, 2015

TUI Group is giving itself until May to formulate strategy on five core areas, the operator said today during its first quarter results presentation. The company, which was reporting its first set Read More

News / Distribution

Airlines, do you know what makes your customers click?

By Viewpoints | May 9, 2014

Every customer journey is unique. For brands, every step of the journey represents an opportunity to strengthen the customer relationship, by listening to what that customer wants and personalising pr Read More

News / Online

The travel marketing funnel is broken

By Sean O'Neil | July 16, 2013

Brian Solis, an Altimeter Group analyst, says that marketing departments need to think more in an ellipsis model for planning their campaigns to reach socially connected consumers. Read More

News / Online

Nezasa promises a novel travel booking engine, packaged with passion

By Nick Vivion | July 3, 2013

A new entry into the travel startup scene is Nezasa, an online booking service dedicated to more bespoke travel experiences traditionally created and curated by full-service offline agencies. Read More

News / Online

Amadeus acquires Hitit Loyalty

By Sean O'Neil | April 8, 2013

Amadeus will integrate the world's most popular back-end loyalty solution into its Altea Suite, boosting the revenue of its growing airline IT services unit. Read More

Webinars / Online

Tnooz-Monetate Webinar VIDEO: Transforming the supplier-driven travel booking experience

By Kevin May | February 13, 2013

How do airlines, hotels, cruise lines and other suppliers connect their data and knowledge of the traveller to the right offer at the right time? Read More

News / Online

The ultimate guide to airline customer relationship management and loyalty

By Viewpoints | January 2, 2013

Airline Frequent Flier Programs (FFPs) were introduced around three decades back by American Airlines in an attempt to reward repeat customers and build brand loyalty. Read More

News / Online

VisitBritain taps Visible Technologies to monitor social media during London 2012

By Sean O'Neil | July 25, 2012

VisitBritain has decided to check the pulse of conversations on these social networks by using social media monitoring tools from Visible Technologies. Read More

Technology experience on a cruise almost as important as the cabaret

By Kevin May | January 11, 2011

Clearly what kind of technology is available on cruise ships is becoming a significant marketing play for companies when trying to sell a trip. Read More

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