More than 700 leaders in the global hospitality industry will attend the 2016 China Hotel Marketing Conference, "Break The Border", to be held on May 18-19 in Shanghai at Le Méridien She Shan Shanghai.
The past year has been one of evolution, revolution and integration for the hospitality industry.
Mergers and integration in the industry are picking up speed; the Internet is blurring the boundaries of different sectors; and the models of vacation rental and sharing economy are disruptively innovative as they change user habits and challenge the strongholds of hotels.
So where is China’s transforming hospitality industry heading?
Listen to more than 40 speakers, including David Sun (CEO Homeinns Hotel Group), Jenny Zhang (CEO HUAZHU Hotels Group), Johnson Chen (GM, New Century Hotels Group), Maria Sun (CEO of the Accommodation Business Group, Ctrip.com), among many others.