Flight-deals site Cheapflights is expanding is distribution reach by offering a free Airports Nearby widget to hotel, destination or other tourism websites.
The widget would look something like this on a tourism website:
There is no Cheapflights branding on the Airports Nearby widget, but when visitors click on Flights to Newark today -- or any other preferred airport -- they'll navigate to a Cheapflights page which looks like this and from there they can search flight deals from Cheapflights' suppliers:
The feature is obviously good for Cheapflights, but why install it on your hotel, leisure travel or tourism website?
Chris Cuddy, CEO of Cheapflights Media, makes the case for the widget.
"It helps convert holiday 'browsers' into 'bookers' by providing travelers with the extra impetus to book their flight," Cuddy says. "It's a great tool for your business or destination to look savvy with your international customers by providing them with free flights deals and comparisons that make it easy for them to access the best travel prices."
Of course, there is no compensation for the partner website in this widget deal. But, if your website does not offer a flight booking engine or flight information, adding the Cheapflights widget will round out your offerings a bit and give visitors an option to book airline tickets.
To install the widget, you go to the Cheapflights Airports Nearby page, type in the name of your property or attraction and address [it will be added to the map] and click Create. You'll see the map and an HTML snippet, which you can paste into your Web page or have your developer handle it.