Artificial Intelligence

PhocusWire’s in-depth coverage of generative AI including ChatGPT, Claude, Gemini, Perplexity and other solutions and how they are being used across the travel industry.

Gen AI is transforming the travel industry by enabling new levels of automation, personalization and decision-making. From AI-powered chat interfaces to dynamic content creation and predictive analytics, PhocusWire explores the growing influence of generative and agentic AI in travel—and what it means for suppliers, intermediaries, and travelers alike.

How AI tools are reshaping travel and tourism operations

Our coverage tracks how travel companies are implementing AI across customer service, marketing, product development, and internal workflows. Whether it's conversational commerce, itinerary generation, or fraud detection, generative AI is unlocking new operational efficiencies and guest experiences throughout the industry.

 

Skyscanner airline future op ed
Opinion / Technology
Will airline growth be dependent on mobile and smart technology?
By Hugh Aitken - Skyscanner | December 18, 2018
With passenger numbers set to double over the next twenty years, the aviation industry will need to keep up with the demands of an increasingly connected and tech-savvy traveler.   Read More
VIDEO: Hopper on growth, the impact of NDC and the value of being app-only
News / Technology
VIDEO: Hopper on growth, the impact of NDC and the value of being app-only
By Mitra Sorrells | December 14, 2018
2018 was a big year for Hopper. The app-only price prediction and booking platform picked up $100 million in Series D funding in October and rolled out its hotel service to more than 40 markets. Read More
VIDEO: Perfect Price - Summit pitch runner-up at Phocuswright 2018
Interview / Startups
VIDEO: Perfect Price - Summit pitch runner-up at Phocuswright 2018
By Kevin May | December 14, 2018
The dynamic pricing platform that uses AI and machine learning to maximize profitability in an increasingly digital world. Read More
Opinion future AI in travel
Opinion / Technology
Sentiment versus sentient: Taking conversational AI further in travel
By Madhusudan Mathihalli - Passage AI | December 12, 2018
Artificial intelligence applications that are currently being used in the travel and hospitality industries boast a myriad of benefits - from booking flights and hotels to organizing a traveler’s... Read More
A review of 2018, a preview for what's next: Voice technology
News / Technology
A review of 2018, a preview for what's next: Voice technology
By Mitra Sorrells | December 12, 2018
To provide a look ahead on this topic, Say It Now CEO Charlie Cadbury offers his take on the top five developments in voice technology he expects to see in 2019. Read More
VIDEO: Netomi and WestJet on giving airlines a boost through AI
From Our Partners / Technology
VIDEO: Netomi and WestJet on giving airlines a boost through AI
By PhocusWire | December 11, 2018
Artificial intelligence-led technology is often seen only through the prism of providing consumer-facing benefits. Read More
Eight trends that should shape your mobile strategy in 2019
Technology
Eight trends that should shape your mobile strategy in 2019
By Glenville Morris | December 7, 2018
Travelport Digital has released its top predictions for mobile travel in 2019. The annual Mobile Travel Trends report helps travel brands plan for the year ahead and here, director for digital insights,... Read More
technically speaking airbnb
Interview / Online
Technically Speaking - Ari Balogh of Airbnb
By Jill Menze | December 6, 2018
Ari Balogh comes to Airbnb from Google and is charged with leading infrastructure, information IT and security and engineering for payments, trust and community support as CTO. Read More
Hotelchamp Autopilot marketing AI
News / Technology
Hotelchamp creates AI “Autopilot” to personalize hotel websites
By Mitra Sorrells | December 6, 2018
Hotelchamp, an Amsterdam-based startup that provides technology to drive direct bookings on hotel websites, is launching a new product to automate a personalized user experience.   Read More
A review of 2018, a preview for what's next: Travel marketing
News / Online
A review of 2018, a preview for what's next: Travel marketing
By Mitra Sorrells | December 5, 2018
As we look ahead to 2019, we asked MMGY Global CEO Clayton Reid to share thoughts on the future of travel and what lies ahead for marketing and advertising strategies, the growing influence of Google... Read More
VIDEO: Jeff Katz on a new path for connectivity
News / Technology
VIDEO: Jeff Katz on a new path for connectivity
By Kevin May | November 28, 2018
Jeff Katz is an enigmatic figure in the travel industry, having overseen a string of business and considered by many as an important thinker in the development of the modern sector. Read More
VIDEO: Situm Indoor Positioning - Summit pitch at Phocuswright 2018
Interview / Startups
VIDEO: Situm Indoor Positioning - Summit pitch at Phocuswright 2018
By Kevin May | November 28, 2018
Indoor navigation technology for the traveler. Indoor workforce and asset-tracking technology to boost productivity. Read More
Dnata majority stake Bd4travel
News / Technology
Dnata acquires majority stake in AI personalization platform Bd4travel
By Mitra Sorrells | November 27, 2018
Dnata, an air services provider that is part of the Emirates Group, has acquired a majority stake in Bd4travel for an undisclosed amount.   Read More
Gen Z reignites traveler affinity for mobile apps
News / Technology
Gen Z reignites traveler affinity for mobile apps
By Linda Fox | November 27, 2018
Generation Z travelers are looking for mobile apps and services to help them budget and plan trips as well as to organize and share their experiences on return. Read More
VIDEO: New kids on the block, rethinking travel and laughing at the Dark Ages
News / Technology
VIDEO: New kids on the block, rethinking travel and laughing at the Dark Ages
By Kevin May | November 22, 2018
The travel industry is forever being told about a new breed of traveler dramatically altering consumer behavior in both the leisure and business sectors. Read More