Analytics

News / Technology

MyDigitalOffice acquires Datavision to help hoteliers enhance reporting

By Kathryn Walson | June 28, 2022

The acquisition will enable hoteliers to automate and enhance reporting, while tapping into business intelligence. Read More

News / Online

BD4 and NetMatch partnership drives personalization for travel companies

By Linda Fox | June 24, 2022

Neckermann in Belgium is using the technology and has seen increased conversions and spend. Read More

News / Technology

Sabre on hospitality marketplace development, attribute selling

By Linda Fox | June 14, 2022

Sabre Hospitality solutions senior vice president Frank Trampert discusses the evolution of hotel technology, marketplace development and the need for investment. Read More

News / Online

My Method... How Visit Brazil increased U.S. bookings by nearly $6M

By Silvio Nascimento - Embratur | June 13, 2022

With visas no longer required for visitors from the U.S., Brazil planned a campaign to encourage Americans to visit. Read More

From Our Partners / Distribution

How to execute a commercial strategy, break down silos and increase efficiency with the new Overview

By Nadine Böttcher - OTA Insight | June 13, 2022

OTA Insight's new platform puts a hotel's key metrics in one place. Read More

News / Technology

Delta trials customized flight display at Detroit Metro Airport

By Robert Silk - Travel Weekly | June 10, 2022

The Parallel Reality technology will allow up to 100 flyers to simultaneously see flight information tailored to their unique itinerary on a single screen. Read More

News / Technology

Minieye tops up Series D for autonomous driving tech

By Linda Fox | June 9, 2022

Minieye brings its Series D round to a close with $120 million to invest in its autonomous driving technology. Read More

Opinion / Online

A tactical approach to a cookieless travel campaign

By Kurt Weinsheimer - Sojern | June 7, 2022

By collecting the right first-party data and using it alongside the right tools and tactics, hotel marketers can deliver relevant, third-party cookie-free ads that boost direct bookings. Read More

News / Startups

Journera raises $10M to grow its data exchange platform

By Mitra Sorrells | June 1, 2022

Journera says it will use the funding for market expansion. Read More

Opinion / Online

How to increase bookings in a cookieless world

By Kurt Weinsheimer - Sojern | May 24, 2022

Marketers must not only capture first-party data in a cookieless world but also activate it. Read More

Opinion / Technology

A hotelier's guide to Google Analytics 4

By Sam Weston - 80 Days | May 23, 2022

It's an end of an era: Google is sunsetting Universal Analytics. Here's what hotels need to know the successor, Google Analytics 4. Read More

News / Technology

American Airlines plans experience enhancements via cloud partnership

By Linda Fox | May 19, 2022

The carrier plans to use the Microsoft Azure cloud platform to boost its digital transformation program. Read More

News / Technology

Marriott debuts media network in partnership with Yahoo

By Jill Menze | May 17, 2022

Using Marriott guest data, advertisers on the network will be able to target travelers via the hotel chain’s website and app - and eventually in-room TVs. Read More