alt="ota-marketing-spend-22"  title="ota-marketing-spend-22"
News / Online
Online travel giants spent more than $14B on marketing in '22
By Mitra Sorrells | March 27, 2023
Combined marketing spending by Booking Holdings, Expedia Group, Airbnb and Group exceeded 2019 levels in 2022. Read More
 alt="online-travel-revenue-bar-chart-23"  title="online-travel-revenue-bar-chart-23"
News / Online
WATCH: Visualization of revenue for digital travel brands through 2022
By PhocusWire | March 23, 2023
From a revenue standpoint, 2022 was an up year for most online travel brands, with many reporting record financial results. Read More
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News / Startups
Danish home rental platform from former Airbnb employees raises €3.8M
By Mitra Sorrells | March 16, 2023
Landfolk says it now has more than 1,000 holiday homes on its platform across Denmark, Germany and Norway and with this funding it is intending to double that number this year. Read More
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News / Online
European regulators agree on rentals data sharing approach
By Linda Fox | March 2, 2023
Ministers for competitiveness agreed on the approach as part of a wider strategy for a “balanced tourism ecosystem.” Read More
 alt="STR noise monitoring"  title="STR noise monitoring"
News / Technology
How tech is helping vacation rentals prevent disturbances
By Kathryn Walson | March 2, 2023
OTAs point to steps they’ve taken, with Vrbo announcing on January 30 the national deployment of party prevention technology in the booking flow. Read More
 alt="siteminder-hotel-booking-2022"  title="siteminder-hotel-booking-2022"
News / Online
Online travel agencies gain hotel booking ground in 2022
By Linda Fox | February 17, 2023
SiteMinder has crunched data from more than 100 million reservations last year to reveal as the most popular booking channel across its Top 12 lists. Read More
 alt="Airbnb earnings"  title="Airbnb earnings"
News / Online
Airbnb’s Brian Chesky: Earnings point to “exciting year” for travel
By Derek Catron | February 14, 2023
Tuesday's earnings report capped a year of record-setting financials for Airbnb, which finished 2022 with its head count down 5% compared to 2019 but revenue up 75%.  Read More
 alt="travel searching with map"  title="travel searching with map"
Opinion / Online
From AI to Google: 5 truths for travel marketers in 2023
By Jared Alster - Dune7 | February 8, 2023
Generative AI can be a friend - or a foe - and don't look for Google to be unseated as the top search engine for travelers. Read More
 alt="Similarweb December report"  title="Similarweb December report"
News / Online
Tripadvisor, Airbnb, Expedia, web traffic bodes well for 2023
By Derek Catron | January 24, 2023
New report from Similarweb suggests visits to the biggest online travel agencies in December increased enough on both a monthly and yearly basis to keep "revenge travel" going into the new year. Read More
 alt="airbnb-otas-loyalty"  title="airbnb-otas-loyalty"
Opinion / Online
Tracking the loyalty strategies of online travel giants
By Mario Gavira | January 11, 2023
While Expedia, and Hopper are betting on financial rewards to boost loyalty, Airbnb is focused on driving retention through love. Read More
 alt="Apptopia report image"  title="Apptopia report image"
News / Online, Vrbo and Expedia gain ground in U.S. app downloads
By Kathryn Walson | January 6, 2023
Apptopia says Expedia's app downloads nearly doubled year-over-year to 16.6 million and it, along with Vrbo and, benefited from slowing growth for Hopper and Airbnb. Read More
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News / Online
Airbnb-friendly apartments launches to turn renters into hosts
By Linda Fox | November 30, 2022
Airbnb-friendly apartments are buildings that allow their residents to rent out a spare room or their whole apartment on the platform. Read More
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News / Online
Airbnb enlists help of “Superhosts” to add more properties to platform
By Mitra Sorrells | November 16, 2022
The new Setup feature pairs property owners with Superhosts who provide step-by-step assistance via text, voice or video chat. Read More
 alt="otas-q3-2022-marketing"  title="otas-q3-2022-marketing"
News / Online
OTAs look to longer-term value for marketing dollars
By Linda Fox | November 10, 2022
Direct relationships, channels and loyalty programs are seen as the way forward as OTAs seek a shift from classic performance channels. Read More
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News / Online
Studies see possible muted fall, return of holiday travel
By Kathryn Walson | November 9, 2022
A new report reveals consumers are price-shopping on online travel agencies because of economic concerns. Read More