Advertising

News / Online

Fly.com: Google Flight Search is struggling, lagging and lacking

By Dennis Schaal | March 21, 2012

Warren Chang, general manager of Fly.com, wonders about all the fuss regarding Google Flight Search. Read More

News / Online

Room Key pop-under ads and hidden metasearch strategy catapult unique visitor numbers

By Dennis Schaal | March 16, 2012

There is a lot of skepticism in some parts of the travel industry about the long-term prospects of Room Key, but its traffic numbers were off the charts a month after its beta launch because of what... Read More

News / Online

Google who? Expedia largest traffic source for Priceline

By Dennis Schaal | February 6, 2012

Break up Expedia -- it may wield too much power over Priceline's fate. Read More

News / Online

Google Travel, Facebook, Apple and ... Pinterest?

By Dennis Schaal | February 1, 2012

Will Pinterest be the next major travel distributor? Read More

News / Online

Kayak redesign: How and why they did it

By Dennis Schaal | January 30, 2012

Kayak is unveiling its biggest ever website redesign, one that it says is iPad-influenced and an attempt to create a uniform user experience across the travel metasearch company's myriad platforms. Read More

News / Online

FairSearch blasts Google Flight Search ad model as online travel group enlists

By Dennis Schaal | January 26, 2012

FairSearch is alleging that Google Flight Search may be violating consumer protection laws on code-sharing and bag-fee disclosures as the lobbying group picked up a key new member, the Interactive... Read More

News / Online

HomeAway becomes a verb with positive ad campaign [VIDEO]

By Dennis Schaal | January 11, 2012

If you can Google something, then perhaps you can "HomeAway" your vacation, too. Read More

News / Online

Kayak is getting all grown up and selects Kenshoo for digital marketing

By Dennis Schaal | January 11, 2012

Seeking to navigate a changing digital advertising environment, Kayak tapped Kenshoo Enterprise for its digital marketing software platform. Read More

News / Online

Carnival unveils ad campaign to entice cruise rookies

By Dennis Schaal | December 22, 2011

Carnival Cruise Lines is kicking off a multi-channel ad campaign geared to attract legions of cruise newbies. Read More

News / Online

Kayak leaves All-American Muslim reality show, apologizes, initial explanation falls short

By Dennis Schaal | December 14, 2011

Kayak will not continue to advertise on the TLC reality show All-American Muslim and finds itself in a social media storm over its decision. Read More

News / Online

Groupon to be investigated by UK regulator over trading practices

By Kevin May | December 2, 2011

Groupon is to be investigated by the UK's Office of Fair Trading after the company repeatedly flouted advertising regulations a staggering 48 times in just 11 months. Read More

News / Online

The power of just ONE user review for travel companies

By Viewpoints | November 24, 2011

Forget the controversies for a moment, there is no doubt that online reviews provide significant benefits for organisations in any industry. Read More

News / Online

Spirit Airlines fined $50K for tweets and billboards

By Dennis Schaal | November 22, 2011

US Department of Transportation to airlines -- be careful what you tweet.The DOT reached a $50,000 settlement with Spirit Airlines over tweets and billboard advertising which didn't adequately disclose... Read More

News / Online

Orbitz Worldwide usurps Travelocity as AOL Travel primary partner

By Dennis Schaal | November 17, 2011

Orbitz Worldwide disrupted Travelocity's more than decade-old relationship with AOL Travel and will become the portal's primary travel brand. Read More

News / Online

Google Flight Search -- suddenly online travel agency ads appear

By Dennis Schaal | October 25, 2011

Google Flight Search launched six weeks ago with direct links to airline sites only, but now you'll also find online travel agency and Kayak ads at the bottom of search results pages. Read More

Most Popular
Latest Stories