Advertising

Interview / Online

By Jill Menze | March 15, 2018

As CEO, Mark Rabe has helped Sojern stay on various best places to work lists by fostering a culture of teamwork and innovation. Read More

News / Online

Facebook launches new targeted ad strategy for travel brands

By Mitra Sorrells | March 8, 2018

Facebook is using its knowledge of consumers’ online behavior to help brands market their deals and destinations to travelers earlier in their planning process. Read More

News / Online

Booking.com wants to "win" private accommodation but won't mimic Airbnb

By Kevin May | March 7, 2018

What a difference a few weeks can make - Airbnb was once a big threat to hotels, yet now all the attention is on its emergence as a competitor to online travel agencies. Read More

News / Technology

Amadeus' new interactive videos encourage traveler search and shopping

By Mitra Sorrells | March 6, 2018

Amadeus has created a new solution to help travel brands, destination marketing organizations, and online travel agencies use interactive video to facilitate consumers’ travel search and shopping.... Read More

News / Distribution

How innovation in audience data is changing travel metasearch

By Viewpoints | February 28, 2018

This is a viewpoint from Eric Bamberger, SVP, Hospitality, IgnitioneOne. In September, Guggenheim Securities posited that Priceline may be backing away from the hotel metasearch channel and instead Read More

Opinion / Online

The journey before the journey: How travel marketers establish trust with consumers

By Jim Price - PebblePost | February 19, 2018

The last couple of decades have seen the advent of some very useful and powerful trip planning and booking tools, but planning a vacation is not just scientific, it is emotional, aspirational and... Read More

News / Technology

Duetto raises massive $80 million to push hotel tech platform

By Kevin May | February 14, 2018

Duetto can boast $143.2 million in funding rounds to date after landing a huge Series D investment of $80 million this week. Read More

News / Distribution

Hotels admit steep reliance on online travel agencies

By Kevin May | February 13, 2018

Hotels have a high dependency on online travel agencies to distribute their inventory, with almost every other channel deemed to be low on same scale. Read More

News / Online

Expedia splashed out record $5.3 billion on marketing in 2017

By Kevin May | February 12, 2018

Expedia Inc spent a record $5.3 billion on marketing in 2017 - a figure that continues to trouble investors amid its full year financial results. Read More

News / Online

Expedia ticks modest growth in 2017, now charting "new direction"

By Mitra Sorrells | February 8, 2018

Expedia Inc.’s revenue increased 11% in the fourth quarter of 2017 compared to a year prior – up to $2.32 billion – but the diverse online travel company still missed analysts’ expectations by $40... Read More

Opinion / Technology

Pulse check: Blockchain not a panacea to disrupt web travel

By Douglas Quinby - Phocuswright | February 1, 2018

People have been bashing online travel agencies since, well, they first came along in the mid-1990s. Read More

Notated News / Technology

Hard currency wins as Facebook bans cryptocurrency ads

By Kurt Wagner - Recode | January 31, 2018

Interesting move here as Facebook confirms it is banning all ads that promote cryptocurrencies, including bitcoin. Read More

Notated News / Technology

eDreams ODIGEO, EasyJet, Ixigo and more news briefs today...

By PhocusWire | January 25, 2018

eDreams ODIGEO launches advertising site… EasyJet boosts startup accelerator… Ixigo adds AR for trains... Amadeus integrates FairFly… Tech players unveil blockchain for reviews… Read More

News / Online

Video: Wildest dreams didn't predict success of Booking.com

By Kevin May | January 16, 2018

Depending on who you ask, Booking.com is either the finest example of an online travel success story or a giant of the industry that hotels love to hate. Read More