Travel Planning

Digital marketing series part 1 SEO
News / Online
Modern travel marketing, part 1: SEO strategy
By Mitra Sorrells | June 4, 2018
Throughout June, we're looking at a variety of topics under the umbrella of digital marketing. We start with an analysis of the current state of search engine optimization, which today could be renamed... Read More
Coming soon to your hotel: The integrated revenue generation team
Opinion / Distribution
Coming soon to your hotel: The integrated revenue generation team
By Max Starkov, HEBS Digital & Scott Dahl, Ecole Hôtelière de Lausann | May 31, 2018
The hospitality industry is enjoying its longest expansion and healthiest growth in decades, yet there are some troubling trends beginning to surface that threaten profitability and overall performance. Read More
Skyscanner new CEO
News / Online
Skyscanner executive shift: Dove to CEO, Williams heads to chair role
By Mitra Sorrells | May 30, 2018
Skyscanner chief technology officer Bryan Dove is now CEO of the Edinburgh-based company, moving into a role that had been held by co-founder Gareth Williams.   Read More
Startup Stage Vivere Travel
Interview / Startups
STARTUP STAGE: Vivere uses AI to curate inspirational content
By Mitra Sorrells | May 30, 2018
 Working with IBM Watson technology, Vivere uses artificial intelligence to easily organize and tag text and visual content about destinations around the world.   Read More
expedia bleisure travel
News / Online
More than 60% of business trips include leisure component
By Jill Menze | May 18, 2018
New research from Expedia Media Solutions shows that bleisure travel is thriving, with more than 60% of business trips in the past year including a leisure component. Read More
Travelport digital engagement
News / Technology
Technology is driving "tidal wave of change" for booming travel industry
By Mitra Sorrells | May 15, 2018
The combination of strong economies around the world and rapid developments in technology are causing significant, fundamental changes in the business of travel.   Read More
STARTUP STAGE: Tripcents brings idea-save-pay process to trip planning
Interview / Startups
STARTUP STAGE: Tripcents brings idea-save-pay process to trip planning
By Kevin May | May 11, 2018
Founded in mid-2017, Tripcents has a different take on the trip planning model by tapping into one of the most important parts of traveling: paying for the trip. Read More
TripAdvisor airport store program grows
News / Online
TripAdvisor airport store program grows
By Kevin May | May 10, 2018
Rarely mentioned by TripAdvisor (it's not really been officially announced) but the company has a growing offline strategy, too. Read More
trivago triphappy
News / Online
Trivago buys AI startup TripHappy to improve personalized search
By Jill Menze | May 10, 2018
In a bid to expand its personalized offerings for consumers, German hotel metasearch platform Trivago has acquired artificial intelligence startup TripHappy. Read More
TripAdvisor wants to utilize massive user base to grow Experiences
News / Online
TripAdvisor wants to utilize massive user base to grow Experiences
By Kevin May | May 10, 2018
TripAdvisor has high hopes for its Experiences division, claiming that there is plenty of room for growth as more suppliers shift online. Read More
tripadvisor global travel economy
News / Online
TripAdvisor claims to influence 10 percent of $5 trillion global travel economy
By Jill Menze | May 10, 2018
TripAdvisor has issued another not-so-subtle reminder of its status and influence in the travel market - this time with the dollars to back it up. Read More
in the big chair guesty
Interview / Online
In The Big Chair - Amiad Soto of Guesty
By Jill Menze | May 9, 2018
Amiad Soto co-founded Guesty alongside his twin brother in 2013. He has been named to Forbes Israel’s 30 under 30 list. Read More
BackBid checks out to HotelPlanner
News / Online
BackBid checks out to HotelPlanner
By Kevin May | May 8, 2018
Hotel booking and group travel specialist HotelPlanner has acquired accommodation auction site BackBid. Read More
Thomas Cook Qubit digital personalization
News / Online
How personalization is driving conversions for Thomas Cook
By Mitra Sorrells | May 3, 2018
Personalization of the digital experience is a primary strategy for brands looking to attract and retain customers. But one of the challenges is how to create personalization at scale and in a way that... Read More
EAN corporate travel report
News / Online
What travel management companies can learn from leisure booking practices
By Mitra Sorrells | May 1, 2018
Business travelers are frustrated with corporate travel booking systems that have limited choices, high rates, antiquated technology and inconvenient interfaces - and that frustration is driving many to... Read More