Tours & Activities

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PhocusWire's in-depth coverage of the tours, activities and activities sector is produced in partnership with Arival, the essential resource for the in-destination experiences industry.

Rezdy-Checkfront-Regiondo booking system rollup sees management shakeup
News / Online
Rezdy-Checkfront-Regiondo booking system rollup sees management shakeup
By Douglas Quinby and Bruce Rosard – Arival | February 26, 2024
The previous leadership from Rezdy and Checkfront have left the company as details emerge about the combined entity of reservation systems for tour and activity operators.   Read More
Culture Trip website sold to U.S. media company
News / Online
Culture Trip website sold to U.S. media company
By Linda Fox | February 26, 2024
U.S. media company U.S. News & World Report has boosted its existing travel content services with the acquisition of theculturetrip.com website. Read More
What happens when travelers find tours too authentic?
News / Online
What happens when travelers find tours too authentic?
By Morgan Hines | February 26, 2024
An “authentic” experience that included a fried dog in a local market set off a lively discussion of what responsibilities tour operators — and travelers — bear when encountering unfamiliar cultures. Read More
Booking Holdings will appeal $530M fine by Spanish competition authority
News / Online
Booking Holdings will appeal $530M fine by Spanish competition authority
By Mitra Sorrells | February 22, 2024
Booking Holdings reported its fourth quarter and full year 2023 earnings late Thursday, with records across multiple financial metrics including revenue that soared 40% higher than 2019. Read More
With speculation of a sale in the air, Tripadvisor reports record revenue driven – again – by Viator
News / Online
With speculation of a sale in the air, Tripadvisor reports record revenue driven – again – by Viator
By Mitra Sorrells | February 14, 2024
Two days after announcing it has created a special committee and retained a mergers and acquisition advisory firm, Tripadvisor reported an all-time high for revenue in 2023 led by a 49% growth in... Read More
Airbnb adjusted EBITDA up 28% year over year as inventory grows to nearly 8M
News / Online
Airbnb adjusted EBITDA up 28% year over year as inventory grows to nearly 8M
By Morgan Hines | February 13, 2024
Airbnb said it has more than 5 million hosts and the highest inventory growth in 2023 came in Asia Pacific and Latin America. Read More
Tripadvisor considers potential sale that would take it private
News / Online
Tripadvisor considers potential sale that would take it private
By Derek Catron | February 12, 2024
Tripadvisor has formed a special committee and retained an advisor to consider potential deal proposals. Read More
Holdbar gets backing from Brent Hoberman for experience management tech
News / Startups
Holdbar gets backing from Brent Hoberman for experience management tech
By Linda Fox | February 9, 2024
Denmark-based Holdbar, which launched last year, has developed software enabling experience providers to create, promote and sell activities. Read More
Let’s not love our favorite destinations to death!
Opinion / Online
Let’s not love our favorite destinations to death!
By Gaurav Bhatnagar - TBO.com | February 8, 2024
TBO.com co-founder Gaurav Bhatnagar says the travel industry needs to stop pointing fingers at governments and tourism boards and instead take responsibility - and action - to reduce overtourism. Read More
Travel early adopters share lessons after year with generative AI
News / Technology
Travel early adopters share lessons after year with generative AI
By Derek Catron | February 7, 2024
PhocusWire is checking in with some of travel's early adopters in using generative artificial intelligence, beginning with three startups, to find out what they have learned from their first year of... Read More
Trip.com Group creates travel app for Apple Vision Pro
News / Technology
Trip.com Group creates travel app for Apple Vision Pro
By Morgan Hines | February 5, 2024
Trip.com Group's Trip.Vision app is intended to bring realistic destination experiences to users at home - enabling them to to virtually explore places including Antarctica, the Maldives, Mount Everest... Read More
Assessing the effectiveness of influencer marketing in travel
News / Online
Assessing the effectiveness of influencer marketing in travel
By Morgan Hines | February 1, 2024
Windstar Cruises is the latest company to bolster its influencer marketing strategy, recently announcing a partnership with Jerne, which helps to facilitate connections with influencers. Read More
AirAsia taps into event trend with new global event ticketing platform
News / Technology
AirAsia taps into event trend with new global event ticketing platform
By Mitra Sorrells | January 29, 2024
Capitalizing on the “Taylor Swift effect,” AirAsia will now offer event ticket booking along with all the necessary travel options on its app.   Read More
InteleTravel acquires global events agency MGME
News / Online
InteleTravel acquires global events agency MGME
By Derek Catron | January 24, 2024
The deal comes less than a year after InteleTravel acquired corporate travel alliance Hickory Global Partners; the company seeks to leverage its shared resources.   Read More
Gen Z, millennials continue to seek inspiration from social platforms
News / Online
Gen Z, millennials continue to seek inspiration from social platforms
By Linda Fox | January 24, 2024
Instagram and YouTube are the top sources of inspiration for millennials and Gen Z, according to research from Klook. Read More
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