Tour Operator

PhocusWire's in-depth coverage of the tour operator sector, featuring news, analysis, interviews, research and more on the brands in multi-day, single-day and packages, including their strategies, executives and positions in the market.

WeTravel report
News / Online
Travelers seek more adventure, ways to pay, report shows
By Derek Catron | January 27, 2023
WeTravel's look at travel trends sees push for more customization and payment flexibility after COVID.   Read More
How travel brands can activate first-party data
Opinion / Online
How travel brands can activate first-party data
By Dave Goulden - Sojern | January 23, 2023
Travel companies need to prepare for cookies going away and learn to use first-party data in sophisticated ways to create a personalized customer experience. Read More
hotelmize-12-million
News / Startups
Profit optimization solution Hotelmize raises $12M
By Mitra Sorrells | January 11, 2023
Hotelmize uses its artificial intelligence and room mapping technology to monitor fluctuations in hotel rates, analyze its partners reservations and optimize their profits. Read More
Away Together main 2
Interview / Startups
STARTUP STAGE: Away Together aims to elevate guest experience
By Kathryn Walson | January 9, 2023
The Away Together platform allows for accommodations to communicate with their guests as well as for guests to communicate with one another. Read More
WeTravel CEO steps aside, takes product role
News / Online
WeTravel CEO steps aside, takes product role
By Linda Fox | January 6, 2023
Co-founder and CEO Johannes Koeppel moves to the role of chief product officer for the company, which claims to have seen double-digit client and transaction volume growth since 2021. Read More
VIDEO: Mobi - Phocuswright Conference launch innovator
Interview / Technology
VIDEO: Mobi - Phocuswright Conference launch innovator
By PhocusWire | December 20, 2022
Mobi is a B2B trip planning technology company offering two products - Agent for travel suppliers and Agent for Agents for travel agents. Read More
TTC launches carbon fund to reach net zero
News / Technology
TTC launches carbon fund to reach net zero
By Linda Fox | December 5, 2022
After a year of reviewing possible routes towards achieving net zero by 2050, The Travel Corporation (TTC), whose brands include Trafalgar Tours, Contiki Tours and Uniworld River Cruises, opted for the... Read More
GetYourGuide to phase out Originals product
News / Online
GetYourGuide to phase out Originals product
By Douglas Quinby - Arival | November 16, 2022
The Berlin-based OTA is expected to end all of its Originals branded tours by the end of the year. Read More
Sustainable main
News / Online
New initiative forms to foster collaboration on climate change
By Kathryn Walson | November 14, 2022
The global TT4T initiative aims to engage the travel tech community in developing new solutions, which will be pilot-tested and refined through destination-level partners. Read More
Google tours
News / Online
Move to digital gains momentum in tours and activities sector
By Kathryn Walson | October 14, 2022
Online travel agencies will continue to accelerate the move to digital. And with niche OTAs entering the tours and activities market, consolidation is likely on the horizon. Read More
Google main
News / Technology
Google adds new tools to help tours and attractions operators target customers
By Kathryn Walson | October 11, 2022
Google Maps now displays ticket prices for attractions to help people quickly compare prices across different partners. Read More
codegen-generations-travelers-2
From Our Partners / Technology
Balancing brand engagement for Gen Z, millennial and Gen X travelers
By Alison Winch - CodeGen | October 3, 2022
Travel companies should prepare for the post-digital era and develop creative strategies to engage customers across generations.  Read More
phocuswright-arival-survey
News / Distribution
TAKE A SURVEY: The outlook for tours and attractions
By PhocusWire | September 19, 2022
Phocuswright and Arival are conducting a survey on the outlook for tours, experiences and attractions. Read More
Intrepid acquisition main
News / Online
Intrepid Travel acquires Australian tour operator Joob
By Kathryn Walson | September 13, 2022
Australia-based Intrepid Travel says the acquisition will bolster the growth of its DMC in Australia, which was created in 2021. Read More
Chain4Travel blockchain
Interview / Technology
STARTUP STAGE: Chain4Travel prepares to launch blockchain run by travel industry
By Kathryn Walson | August 26, 2022
Founded by Peakwork CEO Ralf Usbeck, Chain4Travel is the facilitator of the Camino consortium blockchain and has more than 50 supporters from the travel industry. Read More
The Phocuswright Conference 2026