Tnooz-Collinson Latitude webinar: VIDEO - Ancillary services or customer loyalty

The travel industry is often told that it should seize the opportunity with ancillary services, without losing sight of the importance of customer loyalty.

Tnooz and Collinson Latitude hosted a webinar to examine next-generation ancillary revenues and how the travel industry can add value to the customer’s overall travel experience.

The 60-minute session gave attendees a better understand of how using data more effectively can build on customer loyalty through positive interaction and engagement.

The webinar featured presentations and a Q&A involving:

• Janet Titterton, Collinson Latitude, business planning director
• Alexander Meili, ICLP, European planning director
• James Berry, The Collinson Group, director product and planning

Moderator:

• Kevin May, Tnooz editor and co-founder

Here is the webinar video:

And here are the slides: