Clearly there is something in buying a string of country domain names and then throwing an existing online travel system onto it - or at least that's what Sunshine.co.uk thinks.
Just a few months after unveiling three new domains - Tenerife.co.uk, Majorca.co.uk and Tunisia.co.uk - officials behind Sunshine have splashed out yet again, securing a further eight addresses and preparing the sites as dedicated country OTAs for UK travellers.
The eight additions include UK domains for Hawaii, Cyprus, Gran Canaria and what officials are calling "the biggest capture" of the list, Spain.co.uk.
The new sites are expected to go live this week with country specific content and product form the existing Sunshine portfolio.
Co-founder Chris Clarkson says the new sites will run on the same principle as the Tenerife portal from earlier this year, with locally sourced editorial content and cheap holiday deals.
The strategy behind producing such sites is becoming increasingly obvious, with Clarkson claiming the Tenerife site appears on the first page of Google for key travel phrases after just a few months.
Despite the enjoyment country sites appear to have with search engines, Clarkson says a number of the new domains were bought from brokers and were never used.